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REICHOLD APPOINTS TWO SENIOR



Published August 11, 2005
REICHHOLD APPOINTS TWO SENIOR
EXECUTIVES, SALES DIRECTOR OF
NORTH AMERICAN COATINGS
Rodney Biddle has
been promoted to
senior vice president,
global coatings
and Bill
Branson has been
appointed senior
vice president,
operations and
supply chain at
Reichhold. Biddle
worked with
Reichhold for more
than 35 years in
the company’s
coatings and emulsions
business
units, serving in a
variety of management
positions
before retiring in
2002. He came
back to Reichhold
in 2004 to serve as
senior adviser for
North American
coatings and was
subsequently promoted
to vice president
of North
American coatings
last October.
Biddle will manage
all commercial and technology
aspects of the company’s coatings
product lines on a global basis.
Branson, also a formerly-retired
Reichhold employee, has been
brought back on board to lead the global operations and supply chain
organizations including manufacturing,
purchasing and environmental
health and safety functional areas for
both coatings and composites businesses.
In addition to other management
roles, Branson had served as
vice president of purchasing before
retiring in 2000 after 30 years of
service with the company.
In addition, Randy Vasseur has
been promoted to sales director for
North American coatings. In this
role, Vasseur will be responsible for
managing the sales efforts of the
coatings sales force in the U.S. and
Canada, including regional sales representatives,
national account managers
and the distribution channel
manager. Vasseur, who began his
career with Reichhold 35 years ago,
most recently served as regional
sales manager for the northwest
sales territory.

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