Watco has an 80-year history as a manufacturer and marketer of industrial coatings, as well as being a supplier of concrete floor coatings in the UK. Most of Watco's sales are made through its proprietary catalog marketing system, which allows them to reach over 50,000 industrial maintenance customers. In addition to selling products under the Watco brand, they also sell under the Flowtop, Concrex, Safety Grip, Dustop and Roofite brands.
Watco has annual sales of approximately $20 million.
"This acquisition is an excellent complement to our Rust-Oleum business in Europe," said Frank C. Sullivan, president and CEO, RPM. "We have expanded our technology base as well as gained a new channel of distribution for Rust-Oleum's vast array of industrial coatings. This is consistent with RPM's ongoing plan to acquire synergistic product lines and businesses for our operating companies."