International Paint Hires
engineering account executive
International Paint LLC, a division of Akzo Nobel, has hired Bob Bernard to serve as their new engineering account executive for the high value infrastructure markets through Ohio, Michigan, Indiana and Kentucky. Bernard was recruited by International Paint to help direct the company’s long-term efforts for developing brand awareness and growth of International’s high-performance coatings sales in high values infrastructure markets throughout the north central part of the U.S.
Soft-touch or soft-feel coatings are employed to create a variety of haptic effects on plastic, paper and metal substrates. Haptic effects can improve a consumer’s perceived value of the product, and influence them to buy the product over other…