Masco names new director
of corporate communications
Masco Corp. has appointed Kathleen Volkes director of corporate communications. She will be responsible for the direction of the department’s communications, graphic, video and meeting production efforts, and crisis and issues management. Prior to joining Masco, Volkes served as the manager of legal news public affairs for Ford Motor Company.
Soft-touch or soft-feel coatings are employed to create a variety of haptic effects on plastic, paper and metal substrates. Haptic effects can improve a consumer’s perceived value of the product, and influence them to buy the product over other…