Welcome Guest to Coatings World    Login || Register
Last Updated Tuesday, July 29 2014
Print

Premium Valspar Paint Gets New Look at Lowe's



By Tim Wright



Published February 8, 2007
Related Searches: Color
Lowe's Companies, Inc., in conjunction with The Valspar Corporation, announced that its premium-quality paint label for interior and exterior applications, previously sold under the American Tradition, Signature Colors and Duramax labels, will be consolidated under the Valspar name. Inside the can the paint and color palettes will remain the same.

"Together, Lowe's and Valspar have offered superior-quality paint products to consumers for more than 35 years," said Theresa Anderson, Lowe's senior vice president for merchandising. "This evolution of the Valspar brand in our stores simplifies the shopping process for consumers, making it easier to choose the right high-quality paint products for the projects they're undertaking inside or outside of their homes."

Starting this spring, paint departments in Lowe's stores across the country are getting a new look to improve the organization of the Valspar offerings under the Valspar Signature Colors, Valspar Duramax and Valspar Ultra Premium brands. Consumers will see the Valspar name integrated into all stores by spring 2007. In addition, the exclusive Martha Stewart Colors palette will be available only at Lowe's, further enhancing the Valspar Signature Colors portfolio.


blog comments powered by Disqus
Receive free Coatings World emails
Sign up now to receive the weekly newsletter, and more!

Enter your email address:
Company Spotlight
Houchi Chemical Co., Ltd
No.56, Fu Chow Street
Taipei, Taipei, 100
Taiwan
View Profile
AZ Electronic Materials Co., Ltd.
No. 458-6, Sinsing Road Hu Kou Township Hsinchu Country 303, Taiwan
Hsinchu Country, Taiwan, 303
Taiwan
View Profile
Micro Powders, Inc.
580 White Plains Rd.
Tarrytown, NY, 10591
US
View Profile
Keeneyes
18F, No.85, Sec. 1, Chung-Shiao E. Rd.
Taipei, Taiwan, 100
R.O.C.
View Profile
Sunin Machine Co., Ltd.
No.96, Chiao Ho Rd ,Chungho Dist
New Taipei City, Taiwan , 235
Taiwan Roc
View Profile
Shamrock Technologies, Inc.
Foot of Pacific Street
Newark, NJ, 07114
USA
View Profile
Buhler Group (Nanotechnology)
13105 12th Ave. North
Plymouth, MN, 55441-4509

View Profile
Lubrizol Advanced Materials, Inc.
9911 Brecksville Road
Cleveland, OH, 44141
US
View Profile
BASF Corporation
100 Campus Drive
Florham Park, NJ, 07932
US
View Profile
Sun Chemical Corporation Performance Pigments
5020 Spring Grove Avenue
Cincinnati, OH, 45232
USA
View Profile
Follow Coatings World On