BASF Corporation launched a new kaolin website, www.kaolin.basf.com. The new website introduces a platform that kaolin customers, channel partners, colleagues and others can use to access important product and application information at their convenience.
“We are very proud of our new website. It ushers in the new era of Kaolin,” said Shane Porzio, vice president Global business management kaolin, BASF Corporation. “It is brimming with information packaged in an inviting, user friendly environment that makes learning about kaolin as fun as surfing. The new website also provides a portal where information can be shared dynamically making it truly a conduit for learning.”
Architectural coatings are becoming increasingly robust as we move into the 21st century. Consumers demand that coatings be more stain repellent or easy-to-clean. To meet this demand, paint companies advertise highly cleanable,…