For the third straight year, PPG has been named the official paint sponsor of FenderBender Live, FenderBender magazine’s one-stop website for the best coverage of the NACE and SEMA shows.
NACE, the International Autobody Congress & Exhibition, is set for October 17–19 in Las Vegas. The SEMA (Specialty Equipment Market Association) show follows November 5–8, also in Las Vegas.
“PPG is very excited about being the official paint sponsor of FenderBender Live,” said John Parran, PPG marketing director. “This is a significant commitment and we’re happy to make it. Collision professionals want to keep up with what’s going on in our business, and for people who cannot attend NACE or SEMA—two of the collision industry’s biggest shows, FenderBender Live is a crucial communication channel. There are always new technologies, tools, products and processes being developed and introduced. FenderBender Live provides the opportunity to stay in the know and in touch. When it comes to these two events, you’re either there or you’re viewing FenderBender Live.”
FenderBender Live is scheduled to begin its coverage on October 16 atFenderBenderLive.com. As it has in the past, the site will feature extensive coverage of the two major shows including interviews with industry professionals, celebrities, exhibitors and staff. The latest industry news will also be presented along with photos from the event floors. Website content will be updated throughout each day of the shows. Daily emails recapping show events will be distributed to FenderBender’s newsletter subscribers. A free subscription to the newsletter is available at www.fenderbender.com. Industry professionals are encouraged to subscribe.
“We are very pleased to have PPG as our official paint sponsor,” said Jake Weyer, editor of FenderBender magazine. “PPG is one of the most prominent and respected names in the collision industry. PPG’s sponsorship—the third year in a row—helps support FenderBender Live and ensures a flow of the best content from NACE and SEMA.”