Welcome Guest to Coatings World    Login || Register
Last Updated Tuesday, October 6 2015

Axalta Racing Launches Blog to Promote Racing Sponsorships

Published March 25, 2014
Axalta Coating Systems launches its first blog titled, Fast Talk.  You can view the inaugural post called, Brilliant Flames Heads to Bristol now by visiting http://axaltaracing.blogspot.com.

Initially, blog posts will be monthly, except when Axalta-sponsored races are on the horizon.  Axalta’s Brilliant Flames will be racing this weekend in Martinsville, so lookout for a new post.  With the inception of Fast Talk, a new persona is born.  Blog fans will have an opportunity to meet and get to know Axalta Racing Girl, whose writings will provide commentary and opinions.  This virtual character seeks to engage with racing fans and appeal to a wide demographic. 

“2014 is an exciting year for us.  We’re off to a quick start with the January launch of a multitude of social media channels, and now we have the Fast Talk blog,” says Wade Robinson, Axalta Strategic Marketing and Racing Director.  “Axalta Racing Girl is sure to make guest appearances throughout Axalta Racing’s social media channels. Fans should stay tuned, because you never know what’s next.” 

blog comments powered by Disqus

Receive free Coatings World emails
Sign up now to receive the weekly newsletter, and more!

Enter your email address:
Company Spotlight
AZ Electronic Materials Co., Ltd.
No. 458-6, Sinsing Road Hu Kou Township Hsinchu Country 303, Taiwan
Hsinchu Country, Taiwan, 303
View Profile
Sunin Machine Co., Ltd.
No.96, Chiao Ho Rd ,Chungho Dist
New Taipei City, Taiwan , 235
Taiwan Roc
View Profile
Micro Powders, Inc.
580 White Plains Rd.
Tarrytown, NY, 10591
View Profile
BASF Corporation
100 Campus Drive
Florham Park, NJ, 07932
View Profile
Siltech Corporation
225 Wicksteed Avenue
Toronto, ON, M4H 1G5
View Profile
Houchi Chemical Co., Ltd
No.56, Fu Chow Street
Taipei, Taipei, 100
View Profile
18F, No.85, Sec. 1, Chung-Shiao E. Rd.
Taipei, Taiwan, 100
View Profile
Follow Coatings World On