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BASF sponsors Canadian Motorsport Tribute auction at the Canadian International Autoshow Charity Gala

Published November 15, 2012
BASF Canada’s coatings division recently sponsored the Canadian International Autoshow’s 40th Anniversary Charity Gala  at the Metro Toronto Convention Center. This year’s charity auction featured a limited edition Camaro ZL1 which has received a professional BASF custom paint job with Tribute graphics designed and applied by renowned artist Ron Gibbs.

R-M, a BASF Coatings’ paint brand, showcased CARIZZMA Colors, a premium, special effect paint system. In addition to offering custom painters an exciting new range of colors, this product provides a spectacular tuning finish and its waterborne properties help make it environmentally friendly.

“Visitors to the auction will be captivated by the car’s distinctive color and finish,” said Harry Dhanjal, business manager, refinish solutions, BASF Canada. “The high quality pigments and other materials used in R-M’s Onyx systems create some of the cleanest and brightest colours imaginable.”

The total value of these unique graphics and paint alone is more than $30,000.

In celebration of the show’s 40th anniversary, the event included special presentations from celebrity guests Dan Aykroyd and Mike Bullard, as well as Canadian racing greats Scott Goodyear, Alex Tagliani, and Paul Tracy.

Proceeds from the event will further the works of the Toronto Automobile Dealers Foundation (TADF), in support of causes such as the Ronald McDonald House, the Trillium Gift of Life Network and the Canadian Safe Schools Network.

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