Differentiation is an important attribute in strategy development and value creation. While this term is most often used in the context of a unique coating product or an additive technology, it also has much broader strategic implications.
Gary Shawhan and Phil Phillips, Contributing Editors 04.12.19
BASF Canada selected Genecis, a Toronto-based biotechnology startup, as the winner of its first Innovation Pitch Series. Genecis is developing a synthetic biology platform to convert organic waste into premium chemicals and materials.