Coatings World staff06.24.20
Axalta introduced its new polyurethane wood coating product offering designed to protect and enhance the aesthetics of wood surfaces.
The addition of the Imron Industrial Wood product line marks Axalta's official expansion into the polyurethane wood coatings market.
"The introduction of another high-performing Imron Industrial product and expansion into this new market is a significant milestone for Axalta," said Dave Heflin, Axalta's VP, Global Industrial Liquid Coatings. "The Imron Industrial brand has always stood for high quality and performance, and that's what customers will be getting with our new polyurethane wood coatings products.
"These premium, durable formaldehyde-free products are resilient against chemical and abrasion damage," continued Helflin. "They can be applied using a variety of spray application methods with outstanding dry and sand times. Our current customers and those new to the Imron Industrial brand can be confident that they will be using one of the most innovative, durable and sustainable products on the market today."
Imron Industrial polyurethane products are built on an advanced technology platform designed to provide superior quality gloss, application and durability.
This new line is designed for interior wood surfaces and is commonly used to finish kitchen/bath cabinetry, tables, chairs, office furniture and architectural millwork.
