07.14.11
47 TOA Group
TOA is the leading supplier of decorative coatings in Thailand with an estimated market share of 50 percent. The company manufactures products that cater to the mid-tier and premium-tier markets. The TOA Group of companies includes TOA Paint Thailand, which is TOA’s 100 percent Thai-owned main base of operation; TOA-Chugoku Paint, a joint venture between TOA Paint Thailand and Chugoku Marine Paint; TOA Union Paint Thailand, a joint venture company with Japanese-based wood coatings producer Union Paint; TOA Vietnam; Shanghai-TOA Paint; and TOA Paint Malaysia. TOA’s product portfolio includes the recently launched Ultra Premium Generation of coatings including Supershield, TOA 7 in 1 and Supershield Duraclean.
Bangkok, Thailand
PRIVATE COMPANY
YEAR ESTABLISHED: 1957
REVENUE: $270 million
MARKETS SERVED
• Architectural coatings
• Marine and protective coatings
KEY EXECUTIVES
Arsa Sarasin, honorary chairman; Prachak Tangkaravakoon, president; Motoo Horiguchi, senior executive VP; Rams Das Ahuja, executive VP.
TOA is the leading supplier of decorative coatings in Thailand with an estimated market share of 50 percent. The company manufactures products that cater to the mid-tier and premium-tier markets. The TOA Group of companies includes TOA Paint Thailand, which is TOA’s 100 percent Thai-owned main base of operation; TOA-Chugoku Paint, a joint venture between TOA Paint Thailand and Chugoku Marine Paint; TOA Union Paint Thailand, a joint venture company with Japanese-based wood coatings producer Union Paint; TOA Vietnam; Shanghai-TOA Paint; and TOA Paint Malaysia. TOA’s product portfolio includes the recently launched Ultra Premium Generation of coatings including Supershield, TOA 7 in 1 and Supershield Duraclean.
