The awards are given to the BASF Colors & Effects Distributor who captures the highest year-over-year sales growth.
Azelis Americas CASE received one award for YOY sales growth in the coatings market and the second award for YOY sales growth in the plastics market.
BASF Colors & Effects also awarded Azelis Americas CASE increased territories, as well as new market segments to represent them in:
Coatings, plastics and printing specialties: Wisconsin, Michigan, Illinois, and Minnesota;
Plastics market (added to the existing mandate of coatings and printing specialties): California, Arizona, Nevada, Oregon, Washington, Nebraska, and Alaska
“This is another testament to the successful Azelis go-to-market strategy,” said Dan Gruber, managing director, Azelis Americas CASE. “I am confident that the success we have demonstrated in the past will be duplicated in the new geography/market awarded to us by BASF Colors & Effects.”
Pictured (L-R): Laquella Gibson, distribution management North and Central America, BASF Colors & Effects; Brian Marsicano, global business director for Printing, Specialties & Cosmetics, BASF Colors & Effects; Dan Weiss, VP of principal development, Azelis; Jon Kleinman, VP of new business development, Azelis; and Kai Sorenson, head of global distribution and business monitoring, BASF Colors & Effects.