CATHAY INDUSTRIES Introduced New Yellow Iron Oxides at ECS 2017
04.13.17
New CATHAYCOAT pigments were the highlight at CATHAY INDUSTRIES' stand at the European Coatings Show (ECS) 2017 in Nuremberg.
CATHAY INDUSTRIES, a manufacturer of synthetic iron oxide pigments presented its Yellows YA22HR and YS23HR offering increased heat resistance. Numerous visitors took the opportunity to keep themselves informed about these innovations and CATHAY's other latest developments.
"This year's European Coatings Show has exceeded our expectations. We are very pleased with the positive feedback we received from both, existing and potential customers," said Axel Schneider, CEO CATHAY INDUSTRIES Europe. "Our proven products as well as our innovations generated great interest."
The company introduced its iron oxide yellow pigments with elevated heat stability. CATHAYCOAT Yellow YA22HR and CATHAYCOAT can withstand temperatures well over 200 °C. Compared to traditionally used zinc ferrites, CATHAY's new products are characterized by clean and bright color shades. Thanks to its micronized characteristic, CATHAYCOAT Yellow YA22HR offers even higher levels of brilliance and optimal dispersibility in the users' systems. The Yellow YS23HR pigments are mainly utilized in coil and powder coatings as well as in a variety of plastics applications.
ECS visitors also had the opportunity to learn about products from Hoover Color. For the first time, CATHAY's new division was exhibiting alongside its new parent company. The presentation included semi-transparent Raw and Burnt Umbers as well as transparent EnvironOxides as products for a "green" approach.
Hoover Color, CATHAY INDUSTRIES' new business unit, promoted its semi-transparent Raw and Burnt Umbers as well as transparent EnvironOxide® pigments. Charles Hoover (left), President of Hoover Color Corporation, and Axel Schneider, CEO CATHAY INDUSTRIES Europe, were pleased about the vivid interest in their products.
"This year's European Coatings Show has exceeded our expectations. We are very pleased with the positive feedback we received from both, existing and potential customers," said Axel Schneider, CEO CATHAY INDUSTRIES Europe. "Our proven products as well as our innovations generated great interest."
The company introduced its iron oxide yellow pigments with elevated heat stability. CATHAYCOAT Yellow YA22HR and CATHAYCOAT can withstand temperatures well over 200 °C. Compared to traditionally used zinc ferrites, CATHAY's new products are characterized by clean and bright color shades. Thanks to its micronized characteristic, CATHAYCOAT Yellow YA22HR offers even higher levels of brilliance and optimal dispersibility in the users' systems. The Yellow YS23HR pigments are mainly utilized in coil and powder coatings as well as in a variety of plastics applications.
ECS visitors also had the opportunity to learn about products from Hoover Color. For the first time, CATHAY's new division was exhibiting alongside its new parent company. The presentation included semi-transparent Raw and Burnt Umbers as well as transparent EnvironOxides as products for a "green" approach.
Hoover Color, CATHAY INDUSTRIES' new business unit, promoted its semi-transparent Raw and Burnt Umbers as well as transparent EnvironOxide® pigments. Charles Hoover (left), President of Hoover Color Corporation, and Axel Schneider, CEO CATHAY INDUSTRIES Europe, were pleased about the vivid interest in their products.
