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BASF launches Foose Signature Colors in R-M Diamont

By Tim Wright | November 6, 2008

BASF launches Foose Signature Colors in R-M Diamont

BASF has launched its new Foose Signature Line of automotive refinish colors during a press conference held at the SEMA (Specialty Equipment Market Association) show in Las Vegas, NV. The 12 Foose-inspired automotive refinish paint colors combine BASF's coating technology with colors formulated personally by the car designer.

Chip Foose himself was on hand to introduce his new BASF color collection during the press conference at BASF's SEMA booth.

"For years, BASF paints have helped take my projects to the Ridler Awards, to this show (SEMA), to the cover of magazines and to television with Overhaulin'," said Foose. "And now, thanks to my partnership with BASF, I'm thrilled to introduce to you my very own signature automotive refinish colors."

BASF's Foose Signature Colors are available now for a limited time in solventborne formulas under the brand name R-M Diamont.

Early next year the Foose Signature Line of colors will be available in waterborne formulations under the brand name Glasurit 90-Line. Foose Signature Colors by BASF include: Huntington Blue Pearl-Chip Silver; Butterscortch Pearl-GrandMaster Champagne Metallic; Coastal Blue Pearl-GrandMaster Jade Metallic; Terracuda Pearl-Blue Skies Metallic; Hemisfear Lime Pearl Pacific-Sunset Pearl; and lastly, Impression Pewter Mint-Timeless Bronz.

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