Tim Wright02.11.10
Benjamin Moore stirred tremendous buzz with the introduction of an iPhone application that, since its availability last May, has been downloaded by more than 100,000 people who can snap a picture of any color inspiration and instantly match it to one of the more than 3,300 hues comprising Benjamin Moore’s color system. Now, painting contractors and designers have a Benjamin Moore iPhone app all their own. The Benjamin Moore ProConnection iPhone app allows a contractor or designer to store client information on an iPhone, including names and contact details, before and after photos of a project, and other data that can aid in creating an on-the-go sales proposal and presentation. It is equipped, as well, with a GPS. Additionally, there is instant connectivity to Benjamin Moore’s color collections and product information.