Michelman taps Chemical Partners to distribute paint and coating surface modifiers in North African and Middle Eastern markets
August 21, 2012
Michelman recently added Chemical Partners as a distributor in the North African and Middle Eastern region. The relationship allows Chemical Partners to offer its customers Michelman’s best-in-class surface modifiers designed for paint and coating formulators. Chemical Partners is headquartered in Brussels with a logistics office in Antwerp, Belgium. The company was established in 1995 as a distributor of raw materials, and has deep coverage across the territory, with offices in multiple countries.
The introduction of Point-of-Sale Tinting systems in the 1950s changed forever the way that decorative paints are sold. Prior to World War II and during the immediate post-war period, paints were supplied in a limited range of colors and retailers ha…