47 TOA Group
Bangkok, Thailand
www.toagroup.com
PRIVATE COMPANY
YEAR ESTABLISHED: 1957
COATINGS REVENUES:
$205 million
SEGMENT BREAKDOWN
• Architectural/decorative
• Protective coatings
• Marine coatings
KEY PEOPLE
Arsa Sarasin, honorary chairman;
Prachak Tangkaravakoon,
president; Motoo Horiguchi,
senior executive VP; Rams Das
Ahuja, executive VP.
TOA is the leading supplier of decorative coatings
in Thailand with an estimated share of
50%. The company manufactures products that
cater to the mid-tier and premium-tier markets. The
TOA Group of companies includes TOA Paint
Thailand, which is TOA’s 100% Thai-owned main
base of operation; TOA-Chugoku Paint, a joint venture
between TOA Paint Thailand and Chugoku
Marine Paint;TOA Union Paint Thailand, a joint venture
company with Japanese-based wood coatings
producer Union Paint; TOA Vietnam; Shanghai-TOA
Paint; and TOA Paint Malaysia. TOA’s product portfolio
includes the recenlty launched Ultra Premium
Generation of coatings including Supershield, TOA 7
in 1 and Supershield Duraclean.

