Johnson Polymer: Dana Johansen was
named director of marketing for Johnson
Polymer’s Americas coatings business. In
his new position, Mr. Johansen is responsible
for leading the development and
implementation of all marketing activities
in the Americas.
The company also named Greg Ross
sales manager for Johnson Polymer’s
coatings business. In his new role, Mr.
Ross is responsible for developing and
implementing sales strategies, and
leading Johnson Polymer’s coatings
Soft-touch or soft-feel coatings are employed to create a variety of haptic effects on plastic, paper and metal substrates. Haptic effects can improve a consumer’s perceived value of the product, and influence them to buy the product over other…