Burks named director Dow
Corning Coatings and Additives
Jeremy Burks has been named global industry executive director for Dow Corning’s Paper and Process Industries, including coatings and additives. Serving under Burks as global industry director for coatings is Volker Oehl, while Martin Harvey serves as major market strategy leader for materials reinforcement.
Soft-touch or soft-feel coatings are employed to create a variety of haptic effects on plastic, paper and metal substrates. Haptic effects can improve a consumer’s perceived value of the product, and influence them to buy the product over other…