Sustainability is a growing trend within the coatings industry and a significant decision driver for consumers globally. Although some markets and geographies are starting to see regulation changes which force manufacturers into more sustainable development, those within the coatings space are often disadvantaged in connecting the dots around how to deliver a sustainable product and even sometimes simply defining sustainability.

As increasing demand for environmentally friendly coatings drives product innovation across multiple markets and commercial applications, Univar Solutions and its suppliers can help customers select innovative, high-performance coatings solutions for VOC reduction, APEO-free and APE-free options, reflective roof applications, and more.

With one of the broadest portfolios of specialty and commodity raw materials supporting coatings markets already, in 2023 Univar Solutions is focusing even more on its expansive range of offerings from a sustainability lens.

At European Coatings Show (ECS) 2023, Univar Solutions unveils The House that CASE Built, an interactive, intuitive experience featuring its strong and growing portfolio of products used for sustainable coatings solutions and the latest sustainable coating technologies. The House that CASE Built allows visitors to explore many of the everyday products in the home, where we can be found.

As innovative coating industries look to reduce volatile organic compounds (VOCs) and develop more environmentally friendly coatings for architectural, automotive, construction, or other specialized industrial markets, Univar Solutions is bringing sustainable coating technologies and innovations forward.

Univar Solutions’ laboratory and technical experts at its Solution Centers—including the flagship Center in Essen, Germany, use their expertise in sustainable chemistries and cutting-edge raw materials to prepare specialty formulation solutions that help customers meet their performance, sustainability, and budget goals.
Combining the latest chemistries and ingredient technologies, coating formulation innovations are almost infinite. At ECS—using The House that CASE Built, the Univar Solutions’ team can help visitors unlock key suppliers and chemistries within our complete product line, specifically designed to meet a wide range of application needs, including:
• APEO-Free / APE-Free
• White Reflective Roof Coatings
• High-Performance Maintenance Coatings
• Low VOC
• High Solids Coatings

While the coatings industry focuses on transitioning products and business to more sustainable options, Univar Solutions’ product know-how and technical acumen can support commercial success. We've identified and can share key technical considerations and supply chain issues customers will need to know to get started or continue their sustainability journey.

For profitable growth in the green coatings market, customer sustainability considerations should include:
• Reduction/elimination of toxics such as ammonia, formaldehyde, odor masking agents, fungicides, and VOCs
• Recycled content
• Alternative paints and coatings materials
• Durability
• Packaging and circularity
The Future of the Coatings Market

Learn how Univar Solutions and its suppliers are using Infinite Innovations in coatings to add sustainability to projects across EMEA:
• Agnes Y Klong, EMEA technical manager for Univar Solutions, will present “Helping Build a Better World Through Sustainable Solutions” on March 28 at 12:10 p.m.