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May 18, 2011
By: KERRY PIANOFORTE
Editor, Coatings World
LORD Corporation is opening its new Asia Pacific Technology Center. The new center, located in Nagoya, Aichi, Japan, is a two-story 1,900 square-meter facility that will house office, meeting, laboratory and testing space. According to Hirokazu Omoto, vice president, technology, LORD Asia Pacific, the Nagoya location was selected because it is the center of automotive technology in Japan, enables LORD to serve many of its key customers that are located in the area, and is located near a strong talent pool with neighboring industries and universities. It also enables convenient access for travel. LORD will move its development staff from Kofu and Amagasaki to the new center, as well as equipment including major physical/environmental testing and rubber processing machines. The new center is equipped with an explosion-proof room for chemical synthesis. Key areas of focus include rubber-to-substrate bonding, high performance coating for elastomers, electronic materials and structural adhesives. According to David Siporin, president, LORD Asia Pacific, this new center is a natural extension of LORD Corporation’s technological capabilities to the Asia Pacific region as it enables the company to work closely with key Asian and global customers, improve responsiveness as well as enable technical collaboration. “Research and development is very important to LORD and it has been a hallmark of our company since its founding 86 years ago. In fact, as a percent of sales, LORD spends two to three times what our peers in our industry spend on R&D,” said Siporin. LORD has had a presence in Asia for more than 40 years. LORD Asia Pacific is headquartered in Hong Kong with sub-regional offices in Tokyo, Shanghai, Mumbai and Kuala Lumpur. In addition to the new Asia Pacific Technology Center in Nagoya, LORD Asia Pacific also has technical centers in Shanghai, China and Nashik, India, as well as manufacturing sites in Kofu, Japan; Shanghai, China; Nashik, India and a joint venture manufacturing facility in Pyungtaek, Kyounggi-Do, South Korea.
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