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The plan includes several locations in Asia, with resources and capabilities in sales, marketing, customer support, manufacturing, R&D and product design.
June 17, 2021
By: KERRY PIANOFORTE
Editor, Coatings World
Penn Color, Inc., has announced plans to increase its presence in Asia. The decision is based on its strategy to support global customers around the world, and bring the “Penn Color experience” and Penn Color products to the region. “We are committed to extending our global footprint in Asia,” says Kevin Putman Jr., President. “That means investing in the people, products, and technologies that will support the companies driving growth in the Asia Pacific region.” The Asia plan follows Penn Color’s 2019 expansion in Venray, The Netherlands, which added capabilities with engineering plastics color and additive masterbatches as well as high-end specialty coatings. “Our responsiveness is what sets us apart,” says Putman. “In Europe, we invested in our customer’s future, ahead of their needs. The situation is similar in Southeast Asia and China, where we see opportunities to use our unique capabilities to help customers get to market faster.” The plan includes several locations in Asia, with resources and capabilities in sales, marketing, customer support, manufacturing, R&D and product design.
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