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April 21, 2023
By: KERRY PIANOFORTE
Editor, Coatings World
ADDITIVA, a brazilian distributor of special chemical products, announced its new partnership with one of the world’s main references in the manufacture of Titanium Dioxide, the company KRONOS Worldwide Inc., headquartered in Dallas, USA. This is a successful union between the pioneer in the manufacture of high quality Titanium Dioxide and the excellent technical, logistical and agile service of ADDITIVA. The operation will be focused on the brazilian distribution of the entire line of Titanium Dioxide pigments, considered one of the main pigments in the world for offering whiteness, brightness and opacity in numerous applications. KRONOS has been producing Titanium Dioxide pigment since 1916 and has extensive experience in the development of exclusive and patented technologies that streamline formulations and improve application efficiency. The portfolio of solutions for paints and coatings, for example, offers exceptional corrosion prevention, chemical resistance, barrier properties, controlled adhesion and color development through better dispersion and pigment stabilization, in addition to having a strong concern with issues of sustainability and commitment to high solids and low VOC.
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