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Coatings supports customers in implementing robotics-enabled solutions for more consistent, scalable, and future-ready repair operations.
May 28, 2026
By: Rachel Klemovitch
Assistant Editor
BASF Coatings is strengthening its role in robotics-enabled Automotive Refinish by combining coatings expertise, digital color management, and application process know-how.
BASF Coatings is working closely with robotics suppliers, pilot customers, and industry partners to support customers with validated process expertise and practical implementation guidance for robotics-enabled repair environments.
The company’s focus goes beyond testing and validation by actively contributing to future application standards, scalable process frameworks and the integration of robotics into real-world body shop operations.
BASF Coatings does not develop robotics hardware itself, but differentiates through its deep understanding of coatings, application processes, and system integration within Automotive Refinish.
Through close collaboration with OEMs and automation partners, BASF Coatings aims to help shape the future of automated paint application in body shops. BASF Coatings supports customers in implementing robotics-enabled solutions for more consistent, scalable, and future-ready repair operations.
“Robotics brings together digital color management and physical application in a single connected process,” said Chen Liu, Global Head of Technology Automotive Refinish Coatings. “The true differentiation lies not in the robot itself, but in how BASF integrates coatings, process and application expertise to deliver consistent quality in real-world body shop environments. By combining these strengths, we are shaping scalable and repeatable application standards that will define the future of automotive refinish.”
Initial robotics applications primarily focus on standardized applications of primer, basecoat, and clearcoat on complete vehicle parts. In this context, repeatability, throughput, and material efficiency are the key drivers.
Broader application to specific processes, such as blending or interior painting, is expected as the technology matures.
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