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Paint and coatings companies already in Venezuela will be called upon for donations at the same time as national recovery programs arise with the funding to purchase repair materials.
July 9, 2026
By: Charles Thurston
Latin America Correspondent
Political, trade and environmental factors have contributed to a somewhat more attractive investment and trade regime in Venezuela, despite ongoing skepticism that the new government of interim president Delcy Rodríguez can institute enough reforms fast enough to satisfy the international business community.
The new specter of privatization and the devastating damages of the June earthquakes in Venezuela both signal renewed opportunities for paint and coatings producers, for new business, for recovery and for charitable causes.
Among positive Venezuelan trade factors that have continued to evolve is its rising oil production, exports, and contract negotiations. Thanks to rising production, Venezuela in May exported an estimated 1.25 million barrels per day (bpd) of oil, a seven-year high mark, in contrast to paralyzed Iranian exports that have caused spikes in world oil prices.
Then on June 10, 2026, SLB, the largest global oilfield services provider, announced that it had signed a long-term agreement with Venezuela’s state oil firm PDVSA “to support the revitalization and modernization of Venezuela’s oil and gas sector. The memorandum of understanding (MoU) establishes a basis for cooperation across exploration, field development, production, digital enablement and workforce training and development,” the company said in a statement.
SLB (formerly Schlumberger) is a multinational technology and oilfield services company incorporated in Willemstad, Curaçao, with its main corporate headquarters and principal executive offices located in Houston, Texas, Google informs.
A major political obstacle to Venezuela’s return to open international trade is renegotiation of its massive debt and renewed lending by the multilateral banks. As a start, the International Monetary Fund (IMF) and the World Bank announced in April that they have resumed formal relations with Venezuela.
“This is a very important step for the Venezuelan economy,” said IMF managing director Kristalina Georgieva, in a statement. “It has been a great achievement of Venezuelan diplomacy, and I want to thank all the countries and governments that joined in this push for Venezuela’s return to the IMF,” she said.
Following a special license issued by the U.S. Treasury Department, Venezuela in May hired New York-based financial advisory firm Centerview Partners as lead consultant for its sovereign and PDVSA debt restructuring. This process involves some $60 billion in defaulted bonds and up to $150 billion in total external liabilities.
Since then, Venezuela has provided government accounting documents to the International Monetary Fund in hopes of unlocking $5 billion in frozen Special Drawing Rights (SDRs). The $5 billion in SDRs are Venezuela’s own reserves, not new lending. If released, the funds would be used for infrastructure, electricity, and water improvements, Rodríguez said in a press statement.
In July, the World Bank appointed Ariel Yépez as director of the new Andean Countries Division. Yépez will lead the Bank’s operations and strategy in Bolivia, Chile, Colombia, Ecuador, Peru, and Venezuela.
Another major step in Venezuela’s return to the open market was an announcement of a new privatization program in late April, and the establishment of a commission to assess the strategic value of state-owned assets and their possible privatization. The Commission for the Evaluation of Public Assets has been tasked with bringing “agility and modernity” to Venezuela, Rodriguez said in a statement.
Elias Ferrer Breda, financial analyst and director of Orinoco Research, told Venezuelanalysis that, “In my view, we will see virtually all the industries that are running at low capacity and without turning profits privatized. We are talking about industries like steel and cement, but also other sectors like hotels or agricultural land,” the news agency reported.
This process has attracted investment groups like conglomerate Cisneros Group, one of Venezuela’s largest private holding companies, which reportedly plans to raise $1 billion to $2 billion in funds ahead of potential privatization sales.
A set of 7.2 and 7.5 magnitude earthquakes on June 24, 2026 centered in La Guaira state killed 3,340 people, with over 16,740 injured and around 17,000 left homeless, according to government statistics as of July 6; statistics continue to rise. “Up to 6.76 million people could be affected by the devastating earthquakes that struck Venezuela on 24th June,” according to a June 27 estimate by the International Organization for Migration (IOM).
The United Nations has put the damage cost at close to $37 billion. “We and our partners are continuing to scale up assistance to impacted people by the earthquakes, in coordination with the Government,” UN spokesperson Stéphane Dujarric said in a press statement in early July.
International assistance has poured in, with funding likely to be very substantial. The United States is mounting a $300 million campaign alone.
Rodríguez quickly announced a $200 million reconstruction fund for hospitals and housing, and also set up the Commission for the Assessment of Housing and Infrastructure Habitability. The commission is ranking damage by structural severity, down to the degree to which plaster walls in housing have been damaged.
Hotels damaged or destroyed in the earthquakes included Eduard’s Hotel, in Macuto; Gran Hotel Palmar in Caraballeda; Hotel Santuario de La Llanada in La Guaira; Residencias Rita Sol Palace in Caraballeda; Hotel Miramar in Macuto; and Litoral Suite Hotel in La Guaira.
While these hotels were damaged by the recent earthquake, new hotel construction is also afoot. In February, Travaleo announced that it had executed a MOU with the owners and developer of the Hotel Tulasi Mandir project, a 28-villa luxury boutique hotel on Isla de Coche, Estado Nueva Esparta.
The top five Venezuelan paint and coatings manufacturers per Dunn & Bradstreet, are Corimon Pinturas, based in Valencia, Carabobo state, with sales of $227 million; Pinturas Flamuko, based in Guacara, Carabobo state, with sales of $50 million; Pinturas Pinco, based in Caracas, Capital district, with sales of $44 million; Couttenye & Co., based in San Antonio de Los Altos, Miranda state, with sales of $41 million; and C.A. Venezolana de Pinturas, based in Valencia, Carabobo state, with sales of $23 million.
Among international brands, Sherwin-Williams has long had a presence in Venezuela, both through subsidiary Sherwin Williams Venezuela-PPV and Corporación Castle, a local independent distributor. Others include Pinturas PPG Venezuela, Pintuco Venezuela (Colombian), and AkzoNobel’s Pinturas International.
Corimon, which has 120 paint stores in Venezuela, in May announced “an integral transformation of the visual identity of its commercial brand portfolio. This brand-refreshing process, which incorporates the emblematic Montana, Pinco and Decor, responds to a modernization strategy designed to connect with a new generation of consumers and their demands, honoring a decades-old tray in the Venezuelan home and industry,” the company states.
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