San Carlos, California USA

www.kellymoore.com

PRIVATE COMPANY; YEAR ESTABLISHED: 1946

REVENUE: $400 million*
Markets Served: Architectural coatings, Industrial coatings, Decorative coatings

Flacks Group, a global investment firm based in the U.S., has acquired Kelly-Moore Paint Company, a leading manufacturer and retailer of premium paints and coatings in the U.S. Financial terms of the transaction were not disclosed.

Founded in San Carlos, CA, in 1946, Kelly-Moore Paints is one of the nation’s largest independent paint companies, with more than $400 million in annual revenues and over 1200 employees. The company distributes products through 157 company-managed retail stores and a network of authorized retailers across North America.

Kelly-Moore Paints produces its technologically advanced paint products at its manufacturing facilities in Hurst, TX. Long recognized as “The Painter’s Paint Store!” and revered for offering exceptional value at a fair price, the company sells 90 percent of its products to professional paint contractors and other trade professionals.

“This is an exciting time for Kelly-Moore Paints,” said Steve De Voe, chairman and CEO of Kelly-Moore Paints. “Our customers are at the center of everything we do and under the ownership of Flacks Group, we will have the resources and ability to continue to innovate and deliver the best products and experiences to our customers in the professional paint industry and remain highly competitive in the marketplace.”

“Kelly-Moore Paints is a true legacy brand that resonates across multiple generations,” said Charles Gassenheimer, managing director at Flacks Group. “Since 1946, the company’s high-quality products have exemplified American manufacturing and its exceptional service has earned the company a loyal customer base.”

Gassenheimer added, “We see this transaction as a platform with the potential for bolt-on acquisitions in the small and mid-size paint spaces.”

Markets Served: Architectural coatings, Industrial coatings, Decorative coatings

Kelly-Moore Paints, an employee-owned company, produces approximately 20 million gallons of paint per year and owns and operates more than 145 stores in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. Kelly-Moore sells approximately 400 types of paints, finishes and sundries to professional contractors and painters and  the do-it-yourself market.

Kelly-Moore Paints took top honors in the 2022 Governor’s Texas Environmental Excellence Award for Pollution Prevention presented by the Texas Commission on Environmental Quality.  The pollution prevention award focuses on projects that reduce or eliminate pollution at the source.  The annual award was presented for Kelly-Moore’s achievement in environmental preservation and protection.  Kelly-Moore’s Hurst Manufacturing Facility earned the award based on their innovative approach to the significant reduction in wash water to landfill.

The Texas Commission on Environmental Quality applauds the creativity and resourcefulness of the 2022 winner, Kelly-Moore Paints, for pollution prevention.

“Our mission at Kelly-Moore Paints is to provide high quality, innovative products with exceptional service at a fair price,” said Steve DeVoe, president and CEO. “We are honored to be recognized for this prestigious award, it’s a true reflection of the dedicated efforts and innovation from our R&D and manufacturing teams.”

Markets Served: Architectural coatings, Industrial coatings, Decorative coatings

Kelly-Moore Paints, an employee-owned company, produces approximately 20 million gallons of paint per year and owns and operates more than 145 stores in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. Kelly-Moore sells approximately 400 types of paints, finishes and sundries to professional contractors and painters and  the do-it-yourself market.

The ColorStudio Collection
Kelly-Moore’s 1,721 new colors present endless color combinations. The ColorStudio Collection is a comprehensive color system with an additional five specialty color palettes:
California Lifestyles Palette: This new palette of 140 harmonious colors represents classic California neighborhoods and the West. These interior and exterior colors inspired by California’s nature can encourage and motivate any painter (DIYer or painting contractor) to confidently select colors without guesswork. This is a natural living color palette with a refined and rich sense of place.

First Impressions Off-White Palette: This palette, with 70 soft and subtle sheer whites, blends beautifully with other colors in the system. Inspired by the Western light, these colors are perfect for painters wanting to play it safe.

Accents Palette: This palette of 91 accent colors brings pop to any room. The edited color palette will display 44 of the 91 colors at Kelly-Moore stores (others are available online or upon request). These deep, vibrant accent colors add excitement and infuse energy yet are safe and traditional and work well for both interiors and exteriors.

Historic Lifestyles of the West Palette:  The Historic Lifestyles of the West palette (and brochure) features 106 historically accurate and modern regional color adaptations that bring an authentic flavor to both modern and historical homes designed in six Western architectural styles spanning 110 years: Victorian, English Revival, Spanish Revival, Arts & Crafts, Jazz Age and Retro.

Classic Colors Palette: This palette of 26 interior and exterior ready-mixed paint colors is the largest number of stock colors available through any paint company.

Markets Served: Architectural coatings, Industrial coatings, Decorative coatings

Kelly-Moore Paints, an employee-owned company, produces approximately 20 million gallons of paint per year and owns and operates more than 145 stores in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. Kelly-Moore sells approximately 400 types of paints, finishes and sundries to professional contractors and painters and  the do-it-yourself market.

Go For the Bold “Sun God” Named Kelly-Moore Paints 2020 Color of the Year

Kelly-Moore’s 2020 Color of the Year is KM5183 Sun God.

“There’s definitely a surge toward more colorful livable rooms with quirky shapes and personal touches,” said Shannon Kaye, who recently joined Kelly-Moore as the company’s Color Marketing manager. “We’re excited about this trend, as some of our favorite colors are finally seeing the light of day.

“Pinks are fading into the sunset becoming dusty and warm as mossy greens and ink

y blues expand into furniture, rugs, decorative art, and textiles,” Kaye added. “Mixed with punches of bold hues and exaggerated jewel tones this unexplored palette combines the sleek mass-produced deco look of the 60s and 80s with natural materials, and a clean European aesthetic.”

Other colors include KM5527 Dragon’s Fire (a flamboyant magenta), and KM4833 Camping Trip (chalky green) mixed with KM4994 Silver Blueberry (soft indigo), HLS4261 Tiffany Amber (golden tan), and soft off whites like KM4548 Bobcat Whiskers and KMW23 Bechamel.

Supporting background colors will be: HLS4304 Snow Globe, KM4934 Zebra Finch, KM4412 Persian Bazaar, KM4711 Bauhaus Tan, KM4995 Navy Damask, KM4515 Corkscrew Willow, KM4946 Seaweed Wrap, KM4877 Night White, KM4997 Whale’s Mouth, and HLS4266 Tobey Rattan.

Markets Served: Architectural coatings, Industrial coatings, Decorative coatings

Kelly-Moore Paints is a leading premium paint manufacturer and retailer located in the western U.S. The employee-owned company produces approximately 20 million gallons of paint per year and owns and operates more than 145 stores in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. Kelly-Moore sells approximately 400 types of paints, finishes and sundries to professional contractors and painters and to the do-it-yourself market.

Kelly-Moore continues its retail expansion with the opening of a new store in Windsor, California.

“We’re delighted and are looking forward to offering our products and services in Windsor,” said new store manager Greg Fitch.  “This is our seventh store in Sonoma County and our 21st in the Bay Area.  We’re centrally located which makes us easily accessible to our loyal customers who now have a neighborhood paint store and won’t have to travel across town for their painting needs.”

Kelly-Moore Paints announced the results of its Color of the Year 2019 designer survey, sent to a nationwide group of 15,000 ASID-certified interior designers and members of the American Society of Interior Designers.  As members of forecasting organizations Color Marketing Group and Color Association of the United States, the company selected the most influential colors that reflect home décor trends for 2019, and then presented those colors to this esteemed group of designers.

Peacock Blue KMA29 was chosen as the 2019 Color of the Year.  This classic blue with green undertones  is a hands down winner in the survey, capturing 35 percent of the votes.  No surprise as saturated blues remain a mainstay in home fashion for 2019, the company reported. It is becoming a favorite color for modern kitchen cabinetry, replacing white as the go-to on-trend color.  Peacock Blue and saturated blues are a must for textiles and home goods, but also can be an interesting option for walls, adding depth and a dramatic touch.

Markets Served: Architectural coatings, Industrial coatings, Decorative coatings

Kelly-Moore Paints is a leading premium paint manufacturer and retailer located in the western U.S. The employee-owned company produces approximately 20 million gallons of paint per year and owns and operates more than 145 stores in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. Kelly-Moore sells approximately 400 types of paints, finishes and sundries to professional contractors and painters and to the do-it-yourself market.

Professional interior designers selected Kelly-Moore’s Kettleman KM5818  as the 2017 Color of the Year.

“Within the 2017 palette, we see an evolution of an assortment of colored dark shades inspired by nature,” said Mary Lawlor, manager of color marketing.

Markets Served: Architectural coatings, Industrial coatings, Decorative coatings

Kelly-Moore Paints is a leading premium paint manufacturer and retailer located in the western U.S. The employee-owned company produces approximately 20 million gallons of paint per year and owns and operates more than 145 stores in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. Kelly-Moore sells about 400 types of paints, finishes and sundries to professional contractors and painters and to the do-it-yourself market.

Professional interior designers selected Kelly-Moore’s Kettleman KM5818  as The 2017 Color of the Year.

“Within the 2017 palette, we see an evolution of an assortment of colored dark shades inspired by nature”, said Mary Lawlor, Manager of Color Marketing. “The choosing of Kettleman by the design community as COTY 2017 validates the importance of this trend.” Lawlor continued.

The 2017 COTY runners-up were:  Trade Secret KM4860, Silver Blueberry KM4994, and Sea Glass KM4851.   An enlightening trend spotted from this survey was the continued importance of aquatic blues and greens.

Markets Served: Architectural coatings, Industrial coatings, Decorative

Kelly-Moore Paints is a leading premium paint manufacturer and retailer located in the western U.S. In August 2015, the company announced the establishment of the Kelly-Moore Paints Endowment to the Texas Builders Foundation. The $125,000.00 endowment will provide scholarships to students who are enrolled in construction related programs in Texas’ trade and technical schools and colleges and universities. The company has more than 145 stores located throughout the western U.S. in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. San Carlos and Hurst, Texas are home to its manufacturing plants. In March of 2015, Kelly-Moore Paints released,  DuraPoxy Matte Finish 1600, a super-premium interior matte finish with superior stain release, hide and ease of application.

Markets Served: Architectural coatings, Industrial coatings, Decorative

Kelly-Moore Paints is a leading premium paint manufacturer and retailer located in the western U.S. The company was founded in San Carlos, California in 1946 by William Kelly and William Moore. Kelly-Moore had sales of $284.8 million in 2014.

The company has more than 145 stores located throughout the western U.S. in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. San Carlos and Hurst, Texas are home to its manufacturing plants. In March of 2015, Kelly-Moore Paints released,  DuraPoxy Matte Finish 1600, a super-premium interior matte finish with superior stain release, hide and ease of application. DuraPoxy is designed for the professional painter and performs to the standards of the property owner.

Markets Served: Architectural coatings, Industrial coatings, OEM coatings (non-automotive)

Kelly-Moore Paints is a leading premium paint manufacturer and retailer located in the western U.S. The company was founded in San Carlos, California in 1946 by William Kelly and William Moore. Kelly-Moore had sales of $288.2 million in 2013. The company has stores located throughout the western U.S. in California, Washington, Oregon, Arkansas, Texas, Oklahoma and Nevada. San Carlos and Hurst, Texas are home to its manufacturing plants.

This year Kelly-Moore formed an agreement with four manufacturers to offer a targeted assortment of specialized coatings through its retail stores.  The offerings will include Devoe High Performance Coatings and  Modern Masters Specialty Finishes-Metallics.