Browse the most recent issues of Coatings World Magazine, featuring timely insights and industry-leading analysis.
Access the interactive digital version of the magazine with multimedia enhancements and exclusive online features.
Join a global community of coatings professionals—subscribe to receive the magazine in print or digital formats.
Promote your brand to decision-makers across the global coatings value chain with targeted advertising options.
Review our standards for submitting articles and technical content to ensure alignment with editorial goals.
Understand how your data is collected, stored, and used when interacting with Coatings World Magazine.
Immediate updates on significant industry developments.
News from major and regional paint and coatings producers.
Updates from raw material and equipment suppliers.
Leadership changes and notable appointments.
Mergers, acquisitions, and earnings reports across the industry.
Data-driven insights into regional and global coatings markets.
Interviews with executives, innovators, and influencers in the coatings sector.
Explore long-form articles and special reports that analyze trends, technologies, and business strategies in coatings.
Recurring editorial pieces offering expert perspectives and commentary on regulatory, sustainability, and R&D topics.
Access original interviews, Q&As, and insights that offer a deeper understanding of key industry developments.
Industry leaders weigh in on technical advancements, market challenges, and future opportunities.
Explore color trend predictions and their influence on coatings design, formulation, and application.
Profiles and rankings of the world’s leading coatings manufacturers and suppliers.
Comprehensive resource for locating suppliers of coatings materials and services.
Connect with distributors of raw materials, packaging, and equipment.
Showcase your company’s services, products, and expertise.
Look up definitions for key terms and concepts used across the coatings industry.
Full-length videos covering events, innovations, and thought leadership.
Short-form video interviews offering quick updates and takeaways.
Audio interviews and discussions with industry experts and insiders.
In-depth digital publications on coatings technologies and trends.
Research-backed documents examining industry challenges and solutions.
Informational materials highlighting products, services, and companies.
Company-sponsored articles offering valuable insights, case studies, and product applications.
Company announcements, product launches, and business developments from across the coatings sector.
Search for career opportunities in the coatings industry and connect with hiring companies.
What are you searching for?
May 25, 2015
By: KERRY PIANOFORTE
Editor, Coatings World
With its streamlined design featuring BASF’s exclusive “Mid-night Glimmer” coatings, Chevrolet-FNR concept car has made its global debut at Shanghai GM Gala Night before Auto Shanghai 2015. The car’s special design is attributed to Pan Asia Technical Automotive Center Co., Ltd. (PATAC), a design and engineering joint-venture between General Motors and SAIC Motor, also known as the design and engineering center of Shanghai General Motors (SGM). The Chevrolet-FNR concept is powered by electricity. “FNR” stands for “Find New Roads,” which means exploring unlimited possibilities. Adopting multiple cutting-edge intelligent technologies, such as self-driving technology, the car design aims at exploring the design and development trend for the future. The “Mid-night Glimmer” is a customized color developed by the color design experts from BASF’s Coatings Division in collaboration with the design team at PATAC. It is consistent with the car’s design concept and enhances the unique high-tech and futuristic design of the Chevrolet-FNR concept car. Min Cao, PATAC Chief Designer & Advanced Design Director said, “PATAC and BASF have a long cooperation history in the development of automotive coatings. BASF has an outstanding technical team and a local color design team in China, which are capable of developing special car colors and fits the design concept of PATAC’s designers. We will continue to work closely with BASF to create the fantastic future of car development.” Dr. Thierry Herning, general manager of BASF Shanghai Coatings, added, “We are proud to contribute to the striking exterior design of the Chevrolet-FNR concept car with our innovative color and coating. It can only be achieved by the joint efforts of our global coatings team. This is another success story of our excellent partnership with Shanghai General Motors and PATAC.” The collaboration between SGM-PATAC and BASF in developing automotive coatings and colors goes back a long way. The two companies partnered in 2005 to launch the first waterborne basecoat in China. In 2013, they developed a unique Ice Cyan-jade coating for the Buick Riviera concept car.
Enter your account email.
A verification code was sent to your email, Enter the 6-digit code sent to your mail.
Didn't get the code? Check your spam folder or resend code
Set a new password for signing in and accessing your data.
Your Password has been Updated !
