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Printing inks/graphics arts is the fastest growing application of the fluorescent pigment, in terms of value
February 12, 2024
By: DAVID SAVASTANO
Editor, Ink World Magazine
MarketsandMarkets report, “Fluorescent Pigment Market by Formulation (Organic, Inorganic), Characteristic Type, Type, Intensity (High Intensity, Medium Intensity, Low Intensity), Application (Paints & Coatings, Printing Inks), End-Use Industry, & Region – Global Forecast to 2028,” projects the fluorescent pigment market to reach USD $498 million by 2028, at a CAGR of 5.7% from USD $377 million in 2023. The fluorescent pigment market is driven by several factors, including technological advancements, shifting consumer behaviors, favorable economic conditions, expanding applications in various industries, and growing demand. The increasing use of fluorescent pigments in various end-use industries, such as paints and coatings, printing inks, plastics, cosmetics, textiles, and electronics, is a significant driver for market growth. Organic fluorescent pigment is projected to be the largest formulation of fluorescent pigment, in terms of value, during the forecast period. Stringent regulations promoting the use of environmentally friendly pigments have fueled the growth of organic fluorescent pigments. Organic fluorescent pigments find extensive use in high-visibility products. They are useful in end-use industries such as paints and coatings, plastics, textiles, and printing inks. These factors, combined with the market’s emphasis on safety applications and the overall growth of the high-visibility applications across various industries, have led to the growth of organic fluorescent pigment. Printing inks/graphics arts is the fastest growing application of the fluorescent pigment, in terms of value. UV fluorescent pigments are used in printing inks to create high-visibility products. These pigments are sensitive to light and some chemicals, and they fluoresce when exposed to UV radiation, resulting in bright, neon colors with high brilliance. In the graphic arts market, fluorescent pigments are employed to create eye-catching posters, signs, and displays. The vibrant and intense colors produced by fluorescent pigments under UV light can attract attention and are often used for promotional materials. Asia Pacific is the largest market for fluorescent pigment due to several factors. The region has the largest consumption of fluorescent pigment, with China, India, South Korea, and Japan being the major contributors. These countries have major industries such as textiles, printing, packaging, and electronics, which use fluorescent pigments in various applications such as inks, coatings, and plastics.
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