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With 54 new distinct colors, new Interpon Futura Collection marries beauty, science and sustainability.
June 28, 2023
By: DAVID SAVASTANO
Editor, Ink World Magazine
In North America, AkzoNobel Powder Coatings has launched its Interpon Futura Collection, revealing 54 new distinct colors under three brand new, on-trend color palettes – Merging World, Healing Nature and Soft Abstraction – helping designers and architects connect to the latest developments in the built environment. Building on AkzoNobel’s leadership in the architectural powder coatings market, and in particular its extensive choice of superdurability and color, the new collection is the result of rigorous testing and scientific research by AkzoNobel’s trend and color specialists involved in the building and construction sector. It is also the result of more than two decades of evolution, during which time the collections have inspired innovative designs all over the world. Launched with the promise to ‘Futura your world’, the new range delivers a superdurable performance with a warranty up to 20 years, enabling architectural creations to stand the test of time. With a building’s legacy determined by its ability to withstand its surroundings, the durability provided by Interpon powder coatings reflects the brand’s proven commitment to sustainability and the environment. As a powder coating, the collection uses no solvent emissions or volatile organic compounds and supports AkzoNobel’s broader sustainability goals. Interpon’s architectural range is showing full transparency with its recently updated Environmental Product Declaration (EPD), helping real estate owners and developers to achieve points towards Green Building certification. “The Interpon Futura Collection has been created with the future in mind,” said Alan Alex, commercial director North America – AkzoNobel Powder Coatings. “Our new collection provides architects with world class colors that enable them to bring their imagination to life. It also provides a sustainable choice in powder coatings that both protects buildings and lowers the environmental footprint compared to other coating solutions.” “The range demonstrates Interpon’s commitment to delivering the highest quality colors, textures and finishes to enable architects to ‘Futura their world’ and ours,” added Bob Dirks, global segment manager Architectural of AkzoNobel Powder Coatings. “That’s why we are constantly innovating, while collaborating with our network to bring insights and research to predict future trends and ensure you’re always one step ahead.”
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