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October 19, 2011
By: KERRY PIANOFORTE
Editor, Coatings World
Rhodia Novecare has expanded production capacity for specialty surfactants and polymers at its Zhenjiang, China site to help meet growing demand from local customers. Production technologies applied in Zhenjiang will help reduce waste water, salt production and air emissions, the company said. Rhodia’s Novecare business is the largest international surfactant player in Asia. Its surfactant-based formulations are used in various applications including coatings, tires, detergents, body washes and shampoos, agrochemicals and oilfield. “After acquiring Jiangsu Feixiang Chemicals in 2010, the Asia Pacific business represents now one-third of Novecare’s sales,” said Chen Pu, vice president and general manager, Asia Pacific, Rhodia Novecare. ”China is definitely the most important country to drive our growth in this region. The new plant expands our manufacturing footprint in China with five plants.”
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