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Website will highlight its advanced materials, color solutions and performance chemicals, as well as history and vision.
February 22, 2023
By: DAVID SAVASTANO
Editor, Ink World Magazine
Vibrantz Technologies announced the launch of its new corporate website, vibrantz.com. While users are still able to search easily for advanced materials, color solutions and performance chemicals, Vibrantz’s new site combines the histories of its three legacy companies and provides a single location to learn about the company’s new purpose, vision and shared values and its focus on customer- driven innovation, corporate social responsibility (CSR) and developing and attracting talent. New features on vibrantz.com include: • Optimized layout making the site compatible with all browsers and mobile devices. • Video, imagery and drawings showing how Vibrantz technologies impact everyday products. • Product information and filters showcasing the company’s expanded product portfolio. • Streamlined product inquiry forms to help speed review and responses from technical experts. • Dedicated events section highlighting the company’s active presence at trade shows worldwide. “The new vibrantz.com is a fresh take on how exciting and welcoming the user experience can be on an industrial website and is an incredible step forward in sharing the Vibrantz brand with our customers, markets, investors and employees,” said D. Michael Wilson, Vibrantz CEO. “This new site tells the story of how our company is built on 300 years of collective expertise and a commitment to innovation, demonstrates how we are bringing to life the Vibrantz purpose every day across our audiences, and highlights the unique approach we’re taking as we build a world-class culture and ensure sustainability is a critical driver of our long-term future.” Site visitors can stay informed on Vibrantz’s CSR journey, job openings and other news about the company’s work to bring color, performance and vibrancy to life at vibrantz.com and on Vibrantz’s active LinkedIn and Twitter accounts. The company’s legacy subsidiary websites (ferro.com, chromaflo.com and princecorp.com) will remain active through Q4 2023 while the Vibrantz Marketing Communications team works to promote and protect historic search engine optimization efforts.
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