Kerry Pianoforte, Editor 09.12.16
Business Profiles • Household and Architectural Paints –“Bauhinia”
There are three product series under the Bauhinia brand, namely household paints (water-based emulsion paints and wood paints), professional architectural paints (interior and exterior wall paints) and industrial paints (furniture paints and anticorrosive paints).
Bauhinia strives to be the leader in China’s household paints market. With more than 4,500 sales outlets covering China’s large and medium-sized cities as well as the majority of townships, Bauhinia has won favorable comments and brand recognition from its users, the company reported. In the architectural paints market, the professional products and exceptional services of Bauhinia have gained the confidence of many well-known property developers. With long-term strategic partnership forged with many of these developers, projects using Bauhinia professional architectural paints can now be found across the country. The industrial paints of Bauhinia have been maintaining rapid growth over the years. Bauhinia’s superb product quality and professional services have succeeded in eliciting a high degree of trust from new and old customers alike.
With China’s growing environmental awareness and health consciousness of consumers, Bauhinia has been focused on innovation in order to provide consumers with a safe and healthy home environment. To this end, it has rolled out a number of new eco-friendly products and developed a range of advanced environmental technologies.
With the growing environmental awareness and health consciousness of consumers, Bauhinia has been staying innovative in order to provide consumers with a safe, healthy and refreshing home environment. To this end, it has rolled out a number of new eco-friendly products and developed a range of advanced environmental technologies.
Industrial Coatings
The Group’s industrial coatings consist of a range of products, including coatings for digital products as well as coatings for use in toys and electronic products. The Group’s industrial coatings laboratory is an accredited laboratory recognized by China National Accreditation Service for Conformity Assessment (CNAS). As such, it can offer testing services upon customer requests. It can also issue various types of testing reports on customer products that have the same validity as those issued by the China Commodity Inspection Bureau. This serves not only to provide guarantees on product quality, but also substantially expand the room for cooperation between the Group and the end-users or using entities of a host of international brands.
The Group also produces resins, so that vertical integration with the production of finished coating products can be made. This provides the Group with more competitive raw materials and will further raise product quality.
Corporate Social Responsibility • Research and Development of Green Products
The Bauhinia Coatings Group of Yip’s Chemical has always concerned itself with environmental benefits. In maintaining the R&D objective of achieving “eco-friendliness, low carbon and high performance,” it has been continuously developing quality coating products suitable for the China market. In the period under review, an F1 water-based “Water and Wood in Perfect Harmony” wood paint was launched in response to consumer demand for water-based coatings. This product does not have harmful additives such as benzene, mercury and lead; does not contain any dissociated toluene diisocyanate; and is low in volatile organic chemical contents. As such, it is ideal for use in indoor wood furniture, weatherboards and wood decorations.
In addition to water-based household paints, Bauhinia Coatings Group also provides its industrial clients with comprehensive ecofriendly coating solutions. In the period, an odorless PU furniture paint was introduced to the market. By using pure and ecofriendly raw materials and the adoption of a hi-tech coating filmforming odor removal process, significant odorless effect is achieved and consumers would no longer be bothered by odor residue problems in furniture coatings. At the same time, to meet the furniture industry’s rising environmental requirements, Bauhinia Coatings Group actively promoted its range of water-based furniture paints that employ high-grade imported aqueous emulsions which are free from benzene, mercury, lead as well as low in dissociated toluene diisocyanate and in volatile organic chemicals.
Other green products included a nano heat-reflecting coating and a self-cleaning protective coating. In the former, a specially polymerised nano emulsion is used to achieve significant heatreflecting and insulation effects and lower energy consumption for cooling. In the latter, the super-hydrophobic water resistant self-cleaning coating formed after spray painting would provide outstanding dirt-resistant properties. This reduces the maintenance cost of outer walls and conserves resources and is a response to the energy conservation and environmental protection trends of industries in construction, manufacturing and logistics. In addition, during the period, a water-based nano coating for high-definition projection was also launched. This is an eco-friendly coating that does not contain harmful substances such as heavy metals and formaldehyde and can be used on screen curtains, background walls, wood, plastics or glasses.
Bauhinia is involved in a number of charitable endeavors.
Mobile Eye Surgery Center Donation Program
In order that the cataract patients can live a colorful new life after their surgery, the Group has gone a step further to help them. For the patients receiving cataract removal surgery on the day when a mobile eye surgery unit was donated to Shanxi in 2015, Bauhinia Coatings Group offered to repaint the walls of their homes, including treating problems such as the peeling off, cracking or moulding of old paints. By improving their living environment, it is hoped that these patients can enjoy their colourful renovated homes and start a new life after the restoration of their vision.
Corporate Volunteer Team
Last year Bauhinia Coatings Group organized a “Charity House Painting” program to help Shanghai Huge Grace Disabled Children’s Welfare Centre repaint its outer walls and replace old window and door frames. In a three-month period, the whole of the 3,000 sq. m welfare home was fully repainted. With the help of China Youth Daily, a nationwide newspaper, several hundred drawings were collected from society for decorating the welfare center. Five of the drawings were used for making murals on the outer walls.
