David Savastano, Contributing Editor12.06.22
When the top architectural paint companies select their colors of the year, the mood of potential customers is first and foremost. In recent years, it is fair to say that people are looking for a sense of calmness, and Blank Canvas, Behr Paint Company’s 2023 Color of the Year, is perfect for today.
Blank Canvas can be described as a soft white hue with a warm undertone. It is versatile and can be used with virtually any color in any room. Erika Woelfel, VP of Color & Creative Services at Behr Paint Company, said it was the clear selection for this year.
“We looked at our top-selling colors at Behr to determine the Color of the Year, and white paint colors were on top of the list,” Woelfel said. “We were seeking a color that would inspire renewal, positivity, and a sense of calm. Blank Canvas is the most versatile shade of white, which made it an easy decision for us to select.”
Behr Paint conducted research that showed that nearly all
Blank Canvas can be described as a soft white hue with a warm undertone. It is versatile and can be used with virtually any color in any room. Erika Woelfel, VP of Color & Creative Services at Behr Paint Company, said it was the clear selection for this year.
“We looked at our top-selling colors at Behr to determine the Color of the Year, and white paint colors were on top of the list,” Woelfel said. “We were seeking a color that would inspire renewal, positivity, and a sense of calm. Blank Canvas is the most versatile shade of white, which made it an easy decision for us to select.”
Behr Paint conducted research that showed that nearly all
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