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Via G. Macaggi, 19 16121 Genova – Italy
Boero Bartolomeo S.p.A., founded in 1831, is an industrial holding company that formulates, produces and distributes paints for the Architectural and Deco and Yachting sectors.
Its primacy is synonymous of success, resulting from a great tradition that blends into a new culture of colour.
Markets Served: Decorative coatings,Maine coatings, Yacht coatings
Boero Group is Italy’s paint and coatings leader in the markets it serves. Architectural and decorative paint brands in the firm’s portfolio include Boero Colori; Rover Attiva; and Grandi Superfici. Yacht brands include Boero Yacht Paint; Veneziani Yachting and Attiva Marine. The marine category offers the Boat brand. Boero Group operates out of four hubs: Genoa (headquarters and Research Centre), Rivalta Scrivia (production site) and Tortona (logistics hub), thus covering the entire country in addition to a French subsidiary dedicated to the Yachting sector; this allows optimization of the production and distribution processes, in a logic of high competitiveness and speed of response to the needs of individual customers.
Boero Group is Italy’s paint and coatings leader in the markets its serves. Architectural and decorative paint brands in the firm’s portfolio include Boero Colori; Rover Attiva; and Grandi Superfici. Yacht brands include Boero Yacht Paint; Veneziani Yachting and Attiva Marine. The marine category offers the Boat brand. Boero Group operates out of four hubs: Genoa (headquarters and Research Centre), Rivalta Scrivia (production site) and Tortona (logistics hub), thus covering the entire country in addition to a French subsidiary dedicated to the Yachting sector; this allows optimization of the production and distribution processes, in a logic of high competitiveness and speed of response to the needs of individual customers.
Boero Group is Italy’s paint and coatings leader in the markets its serves. Architectural and decorative paint brands in the firm’s portfolio include Boero Colori; Rover Attiva; and Grandi Superfici. Yacht brands include Boero Yacht Paint; Veneziani Yachting and Attiva Marine. The marine category offers the Boat brand. Boero Group operates two manufacturing facilities. Boero recently introduced Rovertherm coat systems for energy efficiency in buildings and it also launched a water-based wood coatings range.
Under Wawer's leadership, CPMA has strengthened its position as the recognized voice for the North American color pigments industry.
By: David Savastano
By: KERRY PIANOFORTE
Solution offers high-performance results, exceptional value .
Letter to Congressional Leaders emphasizes need for timely reviews, risk-based regulation and stronger scientific standards.
The company will showcase its portfolio of sustainable solutions for the paints and coatings market.
The most viewed news on our site for the week ending Sept. 5, 2025.
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Expands into the US Southeast region with addition.
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CHINACOAT2025 will take place in Shanghai from Nov. 25-27, 2025.
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