Bridget Klebaur, Associate Editor 08.07.14
High performance and special effect pigments manufacturers Coatings World interviewed reported continued economic recover.
“The overall economic growth continues upward across mature markets,” said Scott Heitzman, global products manager, high performance pigments, Sun Chemical Performance Pigments. “The European market is showing moderate improvement. Emerging markets are flat due mostly to slower grow
th in China. High performance and special effect pigments continue to outrun the economy. This is largely due to color trends. Architectural palettes have taken on harmony and neutral palettes that are soft but colorful.”
According to Heitzman, automotive sport and SUV models are contributing to growth with high performance pigment reds and blues. “Strong fleet sales in the Americas bring volume on saturated primary colors,” he added. “Tri-coat special effect sparkle is supporting the growth in effects. These sectors will continue to outpace the economy. Effects will continue to benefit by the need to differentiate. The ease of use and dependability of high performance pigments will gain share from classical pigm
“The overall economic growth continues upward across mature markets,” said Scott Heitzman, global products manager, high performance pigments, Sun Chemical Performance Pigments. “The European market is showing moderate improvement. Emerging markets are flat due mostly to slower grow
th in China. High performance and special effect pigments continue to outrun the economy. This is largely due to color trends. Architectural palettes have taken on harmony and neutral palettes that are soft but colorful.”
According to Heitzman, automotive sport and SUV models are contributing to growth with high performance pigment reds and blues. “Strong fleet sales in the Americas bring volume on saturated primary colors,” he added. “Tri-coat special effect sparkle is supporting the growth in effects. These sectors will continue to outpace the economy. Effects will continue to benefit by the need to differentiate. The ease of use and dependability of high performance pigments will gain share from classical pigm
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