It’s Time to Protect all of the Surfaces

People outside of the coatings industry rarely understand two things about our industry. One, we are called the coatings industry, not the paint industry. Two, the main reason to coat/paint something is to protect it, not just improve the appearance.

Those of us who believe in science know that there is one major surface that needs protection. And that is quite simply, our planet.

By most scientific accounts, our planet is on a trajectory to heat up beyond a level that would sustain the ways we are accustomed to living and prospering. That heating, in significant part, is due to excess carbon dioxide in the atmosphere. If the experts are right, and there is no reason to believe they are not, then we have only a short time to counteract the most dire consequences of the excess of greenhouse gases causing it.

What if I told you that there are coatings that appear to be capable of drawing very large amounts of carbon dioxide from the atmosphere?

In this issue, we are publishing the technical descriptions of the first one of such mass produce-able coatings. Perhaps, there are others of you working on other solutions to this worldwide problem. There is no doubt that such coatings can be improved upon in the capable hands of our industry. There is no doubt that such coatings will be morphing in myriad ways to address diverse surfaces, to overcome differing environmental conditions, and to meeting unique requirements of localities across the globe. But, we must start now if we are to avoid the most extreme impacts of man-made climate change.

Coatings World challenges our industry to create a global consortium to utilize such carbon capture coatings to drawdown significant portions of the vast amounts of excess atmospheric carbon dioxide, to do so quickly, and to do so in a collective manner in order to prevent life-altering global warming.

To do this, we must communicate with one another quickly and openly. If you want to help, contact us here at Coatings World. I hope you will take up the challenge and join us.