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February 8, 2011
By: KERRY PIANOFORTE
Editor, Coatings World
Masterchem Industries, manufacturer of architectural coatings including its flagship KILZ brand products, has introduced KILZ Pro-X Interior Latex Paint, the company’s newest product line specially engineered for painting and wall covering contractors, general contractors, residential remodelers, commercial and property managers, as well as professionals involved in new construction. Available exclusively at The Home Depot, KILZ Pro-X will be offered in two series. KILZ Pro-X – 300 Series (Product #s 300, 310, 330 and 370) is a high-quality interior latex paint series that offers premium performance with an environmental edge. Product 300 is a Dead Flat sheen available in five classic white colors. The 310 (Flat), 330 (Eggshell) and 370 (Semi-Gloss) products are available in a two-base system that can be tinted to more than 1,000 high-hiding colors. The KILZ Pro-X color palette is distinctively designed for professional trade applications. KILZ Pro-X – 100 Series (Product #s 100, 130 and 170) is an economical production grade interior latex paint series ideal for ceilings and walls. It can be tinted to five classic white colors. The 100 series is available in Flat, Eggshell and Semi-Gloss sheens.
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