Post-Covid Consumer Insights In Wood Furniture

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By: Kerry Pianoforte

Editor, Coatings World


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Wood furniture insights
 
A view of North American consumer trends in wood furniture

North America is one of the largest furniture markets in the world. However, high fragmentation and moderate growth could create issues across the value chain. Those issues could hinder market share growth for companies that don’t know the needs of the furniture market — a market poised for wood coatings growth. Join us to gain access to these insights to better align your organization with the North American consumer. 
 

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Speakers:
 
Sydney White
Consumer Insights Manager
Eastman Chemical Company
 
Erin West
Global Wood Coatings Market Development Manager
Eastman Chemical Company
 
Kerry Pianoforte
Editor
Coatings World

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