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Last Updated Wednesday, October 1 2014
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Search Results for 'Product Success and Failures'

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By Phil Phillips, Contributing Editor
Published May 8, 2013
“We hate them but we love them”! This is often said of consultants in general yet over $100 billion dollars were spent globally on consultants in 2012. Individual consultants range along a continuum in talent and training from none to a d… Read More »
Published January 15, 2013
Approximately 80 percent of new product innovation fails, highlighting the challenge that coatings, paints, adhesives, sealants and other specialty chemicals industry players face in innovating in today’s competitive market landscape. Failed in… Read More »
Differentiation: The Anecdote to a Disruptive Threat
By Phil Phillips, PhD, Contributing Editor
Published November 10, 2011
The core of any successful strategy is differentiation. Read More »
Improving the Odds of Success With Your China Strategy
By Dan Wastson, Blairgowrie Associates, Contributing Editor
Published October 12, 2011
Looking beyond the glitter of China gold, here is a no-nonsense look at what it takes to enter the China market where all too often the risks outweigh the rewards. Read More »
Role Change in Marketing: Part II
Published August 15, 2011
Buying behavior pattern changes and increased third party roles. Read More »
By Christine Esposito
Published August 9, 2005
Can lessons be learned from drug discovery? Read More »
Published April 30, 2014
Resins manufacturers are offering a variety of green technologies to help formulators address global sustainability trends. Dow offers EVOQUE Pre-Composite Polymer, which allows formulators to develop paint using fewer raw materials like titanium dio… Read More »
Published May 9, 2013
NCFI’s InsulStar SPF Adhesive recently received the highest score in its category in Miami-Dade product approval process. InsulStar had Florida product approval for some time now, but the more rigorous Miami-Dade NOA 12-0810.09 for cladding and… Read More »
Published January 24, 2012
Dow Chemical Materials (DCM) has introduced Avanse ST-410 binder, a multi-functional acrylic binder that stabilizes the iron oxide pigments necessary for long-term UV resistance. The company has reported that outdoor exposure testing conducted over a… Read More »
The Adhesives and Sealants Market
By Kerry Pianoforte, Associate Editor
Published November 10, 2011
The adhesives and sealants market continues to be affected by the recession and raw material issues. Read More »
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AZ Electronic Materials Co., Ltd.
No. 458-6, Sinsing Road Hu Kou Township Hsinchu Country 303, Taiwan
Hsinchu Country, Taiwan, 303
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580 White Plains Rd.
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