Search Results for 'Product Success and Failures'

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  • New White Paper From Dymax Explains How to Ensure Success When Switching from Conventional Lamp to L

    November 23, 2015
    Dymax Corporation’s new white paper, “Ensuring Success When Switching from Conventional Lamp to LED Light-Curing Sources”, discusses topics such as how LED curing works, the advantages to LED curing, and getting enough information t…

  • CEO Forum

    CEO Forum

    Kerry Pianoforte, Editor || March 23, 2015
    This year Coatings World’s CEO Forum features executives from five major coatings companies offering their insights.

  • Vertical, Horizontal Or Lateral... Which Way To Market?

    Phil Phillips, Contributing Editor || August 13, 2013
    “A vertical market is a market in which vendors offer goods and services specific to an industry, trade, profession, or other group of customers with specialized needs. It is distinguished from a horizontal market, in which vendors offer a broa…

  • Product Success and Failures

    January 15, 2013
    Approximately 80 percent of new product innovation fails, highlighting the challenge that coatings, paints, adhesives, sealants and other specialty chemicals industry players face in innovating in today’s competitive market landscape. Failed in…

  • Improving the Odds of Success With Your China Strategy

    Improving the Odds of Success With Your China Strategy

    Dan Wastson, Blairgowrie Associates, Contributing Editor || October 12, 2011
    Looking beyond the glitter of China gold, here is a no-nonsense look at what it takes to enter the China market where all too often the risks outweigh the rewards.

  • Norton & Son: A Family-Run Success Story

    Christine Esposito || August 9, 2005
    By providing top-notch service to its dealers and manufacturing quality products, the third generation of Nortons is keeping Norton & Son and Muralo a brand to be reckoned with in the high-end paint market.