Heucotech names Poemer
business unit leader
Heucotech Ltd., a Heubach company, has hired Robert Poemer as business unit leader for colorants for the coatings industry. In his new position, Poemer will be responsible for establishing the strategic direction for expanding the company’s efforts for colorants into the America’s market. Prior to joining Heubach, Poemer was employed with Degussa Corp. for more than 25 years in a variety of leadership positions in marketing, manufacturing and purchasing.
The importance of color is lost on no one. It is one of the biggest factors that shapes our lives and view of the world. Color conveys emotion and defines cultures; it inspires us and provokes reaction. Though the end goal has always been to produce…