Welcome Guest to Coatings World    Login || Register
Last Updated Wednesday, October 7 2015

Sherwin-Williams Adds Aerospace Coatings Social Media Platform

Published April 30, 2014
Sherwin-Williams has created two aerospace coatings-dedicated social media sites through the creation of new Facebook and LinkedIn accounts. This new portal allows aircraft maintenance, repair, overhaul and coatings specifiers an extensive community in which to share market trends, application tips and view some of the products and developments in the industry.

Sherwin-Williams' new Facebook account lets users share industry news, comments and photos while allowing the brand to post questions and industry-wide content to better interact with its audience. Its new LinkedIn account creates a forum to also share data, but serves as a more informative portal to place Sherwin-Williams generated whitepapers, blog postings and forward pertinent coatings industry news summaries and articles.

The company created the new accounts after considerable research on industry trends, customer needs, and determining the best way social media would complement its customer-base in a business-to-business setting.

“Our new Facebook page allows users to create a conversation about industry trends, issues and even specific application tips and recommendations,” says Julie Voisin, Sherwin-Williams Global Product Manager for Aerospace Coatings. “Our LinkedIn platform allows us to showcase the expertise of Sherwin-Williams through weekly posted articles on coatings topics as well as sharing news from industry-related groups and media. It also provides a venue for us to introduce new products and post information pertinent to those in the Commercial, Military and General Aviation OEM and MRO aerospace coatings communities, respectively.”

The creation of these social media channels is an addition to the already existing YouTube account dedicated specifically to Aerospace Coatings from Sherwin-Williams. It presently features a series of how-to application technique videos as well as a number of other subjects pertinent to the aerospace coatings industry.

blog comments powered by Disqus

Receive free Coatings World emails
Sign up now to receive the weekly newsletter, and more!

Enter your email address:
Company Spotlight
Houchi Chemical Co., Ltd
No.56, Fu Chow Street
Taipei, Taipei, 100
View Profile
Sunin Machine Co., Ltd.
No.96, Chiao Ho Rd ,Chungho Dist
New Taipei City, Taiwan , 235
Taiwan Roc
View Profile
BASF Corporation
100 Campus Drive
Florham Park, NJ, 07932
View Profile
18F, No.85, Sec. 1, Chung-Shiao E. Rd.
Taipei, Taiwan, 100
View Profile
Siltech Corporation
225 Wicksteed Avenue
Toronto, ON, M4H 1G5
View Profile
Micro Powders, Inc.
580 White Plains Rd.
Tarrytown, NY, 10591
View Profile
AZ Electronic Materials Co., Ltd.
No. 458-6, Sinsing Road Hu Kou Township Hsinchu Country 303, Taiwan
Hsinchu Country, Taiwan, 303
View Profile
Follow Coatings World On