American Coatings Show & Conference VISITOR GUIDE

March 24, 2014

This biennial exhibition and technical conference is considered to be the premier event for the North American paint and coatings industry.

The American Coatings Show and Conference will be held April 7-10, 2014 at the Georgia World Congress Center in Atlanta, Georgia.

Held in partnership with the American Coatings Association (ACA) and Vincentz Network  – the organizer of the European Coatings Show and Conference – the American Coatings Show and Conference (ACS/ACC) is an exhibition and technical conference designed as a sister event to the European event. The conference is a two-day event providing a forum for the foremost scientific minds in the industry, featuring scientific papers and speakers. The show is a marketplace for presentation of products and services for the production of high-grade and competitive paint and coatings.

During the show, exhibitors will be making short presentations about the latest products and services for the paint and coatings industry. These presentations at the ACS will allow attendees to gain first-hand knowledge about the industry’s latest product developments. In 15-minute segments, the exhibitors will discuss innovations in technical product properties and market trends. To focus interests, the presentations will be grouped by topic. Each presentation will be followed by a brief discussion between attendees and speakers. Admission to these lectures is free.

American Coatings Conference
Held April 7-9, the American Coatings Conference (ACC) will feature 96 presentations in 16 sessions as well as a poster session and a plenary session, where the American Coatings Award will be presented. The focus of the conference is “Designing the Future: Innovative Solutions for Coatings.” The conference will also feature the Mattiello Lecture, an interactive poster session, 11 focused pre-conference tutorials, and the presentation of the American Coatings Award and the Roon Award.

The American Coatings Award will be bestowed upon the most outstanding technical presentation at the American Coatings Conference. Selected and sponsored by ACA and Vincentz Network, it is endowed with a $2,500 cash award along with a sculpture. The winner of the American Coatings Award 2014 will be presented at the conference Plenary Session on April 7.

The ACC will commence with a keynote presentation given by Dr. Charles F. Kahle, II, chief technology officer and vice president, Coatings R&D at PPG Industries. Starting with a wide lens on the future, Kahle’s address will explore the usual technology drivers that are shaping current coatings technology innovation, such as end-user requirements, broader sustainability demands and critical environmental considerations. From this baseline, the address will  explore the dynamic changes driven by energy cost and availability, and how these changes are shaping the future of coatings technology. From the price of oil and the need for greater energy efficiency for customers, to the role of shale gas and fracking technology on raw material supplies, to bio-based raw materials and new pathways for critical feedstocks, “the changing energy profile has everything up for debate” in the coatings industry’s drive to innovate.
Another highlight of the ACC will be the Mattiello Lecture, which will be given Wednesday, April 9. This year’s lecture, “Modeling White Hiding Power Helps Deliver Decades of Innovation” will be given by Dr. John W. Hook III, retired senior research fellow at Dow Coatings Materials (formerly Rohm & Haas).

Hook is a distinguished scientist who has made significant contributions to the paint and coatings industry over the course of his 32-year career. He joined Rohm & Haas in 1979 as the applications lead for the development and commercialization of the ROPAQUE Opaque Polymer platform, which he led through its first two generations: ROPAQUE OP-42 and OP-62. This early work led to the first of his two Roon Foundation Awards in 1984.
During his career, Hook focused his efforts on the evolution of a computer program that would become an expert system for paint formulation and accelerate the adoption of opaque polymers. The resulting expert system remains in use today, helping formulators predict paint properties and take the guesswork out of formulation.  

Hook returned to the work he had done for the opaque polymer platform, and subsequently led the launch of the breakthrough EVOQUE Pre-Composite Polymer Technology, which was designed to help formulators further optimize the hiding efficiency of titanium dioxide.

Hook received his B.S. from the University of Chicago and a Ph.D. in Physical Chemistry from the University of Illinois.