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June 4, 2015
By: Catherine Diamon
PPG Architectural Coatings, a business of PPG Industries has partnered with Nautica, the global lifestyle brand with products ranging from men’s, women’s and kids apparel to home furnishings, for the launch of its new Nautica At Home paint collection. Nautica At Home interior paint-and-primer is formulated to deliver the classic colors for which Nautica is known for in its apparel and home furnishings through a new signature color collection for the home. The paint is backed by a lifetime warranty and offers exceptional hiding power, excellent adhesion to most new and previously painted surfaces, and provides a mildew resistant coating. The paint collection is now available exclusively at MENARDS stores. Retail prices begin at $28 per gallon container. Nautica At Home interior paint delivers beauty and durability in one simple step. The Nautica At Home color collection includes a range of ocean blues, charming coastal brights, and clean, sail inspired whites that reflect the brand’s nautical heritage and its passion for the water. Available in a palette of 250 beautiful colors, the Nautica At Home paint collection pairs expert design tips with suggested accent and wall color combinations to help customers select the perfect palette for their homes. “PPG Architectural Coatings is thrilled to partner with Nautica to launch the Nautica At Home paint brand at Menards retail locations,” said Max Wetzel, chief marketing officer and general manager of home centers, PPG Architectural Coatings U.S. and Canada. “Creating a licensed partnership between two well-known and respected American brands was a natural fit to bring a high performing, quality paint and a beautifully designed color palette to consumers.” “We are excited to help consumers bring Nautica’s vision for home décor into their homes with our beautiful color palette offering in the Nautica At Homepaint collection,” said Maria Vicari, President of Global Licensing, Nautica Apparel Inc. “We are thrilled to partner with PPG Architectural Coatings on this exciting new endeavor.”
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