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Leading suppliers are introducing new products into the market.
August 25, 2025
By: KERRY PIANOFORTE
Editor, Coatings World
The global paint additives market was valued at approximately $10.1 billion in 2024 and is projected to reach about $15.5 billion by 2032, expanding at a CAGR of around 4.8% from 2025 to 2032, according to a report from Data Intelligence.
According to the report, “the global paint additives market has witnessed significant growth over the past few years, driven by increasing demand across multiple industries and advancements in technology. The market is characterized by rising adoption of innovative solutions, growing consumer awareness, and supportive government regulations in major economies. As industries continue to prioritize efficiency, sustainability, and cost optimization, paint additives are becoming a critical enabler of business transformation.”
Here is a look at some of the latest product launches for the paint and coatings additives market.
Arxada announced the launch of Polyboost™, a multifunctional additive developed to enhance a wide range of paint and coating properties. Polyboost is brought to market under Arxada’s new LEAP (Leverage Enhanced Additive Performance) innovation platform.
The company has launched Polyboost at a time when the paint and coatings industry faces numerous challenges, from increased product recalls, a diminishing list of approved formulation ingredients to work with, and tightening safety and environmental standards. Polyboost is a multifunctional additive that improves stability of both pH and viscosity of paint formulations and supports low preservative use rates, which may avoid an H317 hazard label.
Benefits of Polyboost to paint formulations include:
• Improves stability of both viscosity and pH without impacting color
• Supports low preservative use rates, which may avoid H317 hazard label
• Compatible with EU Eco-Label and Nordic Swan
• Free of VOCs
Evonik Coating Additives introduces TEGO® Foamex 8051, the latest addition to its TEGO Foamex line of defoamers. This new, highly efficient siloxane defoamer is specifically designed for use in waterborne decorative coatings.
TEGO Foamex 8051 offers coating formulators several advantages over other available defoamers. It provides a cost-effective solution for high-performance applications while meeting strict environmental regulations.
The additive is a 100% active defoamer concentrate based on polyethersiloxane technology, and it has been designed to be relatively easy to incorporate into formulations. It delivers consistent performance by effectively defoaming high PVC coatings, maintaining strong defoaming persistence under high shear, and working well in the grinding stage.
Additionally, it maintains its defoaming effectiveness even after storage. The product has broad global registrations (US, EU, China, Japan, etc.), contains no reportable hazardous substances, and complies with Ecolabel 2014/312/EU, with VOC levels at 0.08% and SVOC levels at 0.19%(DIN ISO 11890/2).
Evonik’s Coating Additives business offers a wide range of specialty additives for coatings and printing inks. With decades of experience, the business develops products for various coatings markets, including decorative coatings, industrial coatings, automotive coatings, and printing inks.
Micro Powders, Inc. introduced MicroTex 950, a texture additive for powder coatings, as the newest addition to its PTFE replacement portfolio.
With regulatory restrictions on the horizon for PFAS substances, formulators currently using PTFE-based additives are looking to find replacement ingredients. MicroTex 950 is a solution for safe and compliant, high-performancepowder coatings.
This new ingredient provides uniform fine texturing with the ability to achieve single-digit gloss reduction similar to PTFE texturizers. Early field testing has proven effective results in chemistries including polyester/TGIC, polyester/HAA,and polyester/epoxy.
Over the past several years, Micro Powders has developed a portfolio of PTFE-free replacement products based on their unique nanocomposite technology. These additives perform as well or even better than their PTFE-containing counterparts, oftentimes at a lower cost. Many customers have already successfully transitioned to these products across a multitude of industries, including can and container coatings, graphic arts, and architectural coatings.
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