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Bluebird is a bold reimagination of pastel blue that harmonizes modern minimalism and vintage furnishings with nature’s beauty.
October 2, 2023
By: DAVID SAVASTANO
Editor, Ink World Magazine
A contemporary shade that evokes a profound connection to serene blue spaces found in nature, Bluebird is Krylon’s 2024 Color of the Year. Bluebird reimagines pastel blue with a bold yet pale hue that uplifts and comforts, serving as a platform for modern minimalism while celebrating the beauty of natural tones and textures in perfect harmony. “Bluebird evokes joy and contentment within a space, embracing consumer desire for ‘dopamine décor’,” said Ashley Banbury, Krylon’s color marketing manager. “Bluebird is a welcoming color that harmonizes effortlessly with both warm and cool shades and facili-tates a balance in pairing accent colors, vintage furnishings and modern elements. Its soft yet sophisticated tone pushes the boundaries of transformation that pale shades can achieve on a wide range of materials.” The resurgence of vintage and eccentric home décor continues to captivate DIYers and crafters as they strive to create spaces rich in meaning and personality. In an era where sustainability takes center stage, Bluebird’s exuberant yet versatile tone is the perfect medium for breathing fresh life into unique second-hand or antique pieces, seamlessly bridging the gap between the past and the present. “Krylon embraces the creative exploration of reducing and reusing materials, and Bluebird aligns perfectly with this ethos by giving DIYers an opportunity to refresh and revive décor in a contemporary color,” said Banbury. “Bluebird is the perfect accent to add a re-freshing touch to home interiors andinject modern personality into any space.” Curated based on Krylon’s analysis of today’s most up-to-date trends, Bluebird is a new color offering in the Fusion All-In-One® spray paint product line, which provides 5X stronger adhesion compared to Krylon general purpose paints on difficult surfaces such as plastic, metal and wood, and ready-to-assemble furniture without sanding or priming. Bluebird and the Fusion All-In-Oneline are founded on Krylon’s color expertise to offer DIY enthusiasts and crafters a convenient way to infuse the latest trends into their homes. Krylon’s selection of Bluebird as the 2024 Color of the Year reinforces its dedication to offering innovative and inspiring design solutions that resonate with consumers. As a timeless and versatile shade, Bluebird is set to transform homes into havens of serenity and sustainability. Fusion All-In-One spray paint and other Krylon products are available at various national retailer locations with selections varying by retailer.
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