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May 1, 2014
By: Kerry Pianoforte
Editor, Coatings World
Masterchem Industries, maker of KILZ brand products, today announced KILZ HIDE-ALL, a new primer sealer product exclusively available at Lowe’s stores nationwide. Available in a project size two gallon bucket, the primer and sealer offers contractors, paint and wall covering professionals, remodeling professionals and property managers excellent hide at a competitive price point. With a multi-surface formula, KILZ HIDE-ALL helps prepare surfaces for painting and evens permeability. It’s recommended to use KILZ HIDE-ALL primer on interior surfaces including drywall, cured plaster, woodwork, masonry, concrete block, brick and previously painted areas. The high-hiding, fast drying, latex primer sealer helps minimize issues caused by dark colors and minor surface stains to create a consistent canvas for the desired finish. “With a number of KILZ products available at Lowe’s, the addition of KILZ HIDE-ALL ensures there is a high-hiding, hardworking primer available for painting projects under tight budgets,” said Tim O’Reilly, manager, professional products and services for KILZ. “With exceptional hide, and at a very attractive price point, KILZ HIDE-ALL is a primer sealer designed to get the job done.” For professionals, KILZ HIDE-ALL comes ready to brush, roll or spray, and can be top-coated after one hour with latex or oil-based paint.
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