The DIY crowd is getting an all-new way to provide heavy-duty protection for their concrete surfaces in the form of RokRez Pro; a uniquely formulated two-component, 100% solids, high-build epoxy with all the strength of its industrial grade brethren, and the ease of use that makes it simple to install for both semi-professionals and novices alike.
What makes RokRez different – and more user friendly - than many of the floor coating solutions on the market is its extended working time. RokRez Pro doesn’t solidify until 45 minutes after it has been applied to the surface it’s meant to protect, an average of 25 minutes longer than competitive products. That means do-it-yourselfers have the chance to perfect, adjust and even make mistakes without worrying about whether or not they have the time. This also enhances adhesion and retention by allowing maximum surface penetration.
Of course, one of the most important factors in determining whether or not a project is done in house is price – and whether or not the cost savings is worth the extra effort of research and labor. SIMIRON has alleviated some of the stress of installing a 100% solids epoxy floor by simplifying the process. “Saving money doesn’t have to cost users their peace of mind,” says Marketing Director Ken Wise. “Pre-packaging the ingredients of the epoxy kit in proper proportions goes a long way towards making what is normally a difficult process easy. This also makes the cost savings much more significant.” In fact, customers can save approximately 66% of the cost of professionally applied epoxy floors by using RokRez Pro and installing it themselves. Because all the measuring has been taken out of the equation, all users have to do is mix them together.
While making DIY friendly products for the home user may be a relatively new concept for SIMIRON, making easy to use products for contractors has long been one of its claims to fame. Hangars, showroom floors, and labs the country-over have chosen to protect their surfaces with SIMIRON epoxy coatings. “The release of RokRez Pro marks the beginning of a very exciting time for the company,” says Wise. “We can’t wait to see our products make their way into the hands of our customers.”