Merck KGaA, Darmstadt, Germany, is presenting its latest pigment development: Xirallic NXT Cougar Red. It is the fourth product of the Xirallic NXT brand under which Merck KGaA, the market leader in Al203-based pigments, is establishing a new series that calls to mind the beauty and fascination of wild cats.

Panthera Silver creates a metallic shimmer, Leonis Gold an interplay of color and extraordinary sparkle, and Tigris Blue a special intensity and brilliance. Now follows Cougar Red with a spectacular bluish red and lively sparkle.

“The mysterious appearance of the cougar and its powerful elegance gave the pigment innovation its name,” explains Alexander Peters, Global Marketing Manager Decorative Pigments at Merck KGaA, Darmstadt, Germany. “Xirallic NXT Cougar Red convinces in red stylings through its high chroma, attractive flop behavior and brilliant red sparkle.” The red crystalline pigments, used alone or in combination with Colorstream Lava Red and Meoxal, impart a mysterious magic with an intense sparkle to automotive, plastic, industrial and powder coatings. In addition, they open up a broad spectrum of possible red shades – from dominant-fascinating to elegant-mysterious. The newcomer’s powerful brilliance gives even more depth to black automotive coatings, with a fascinating interplay of colors

Like all pigments of the Xirallic NXT series, Xirallic NXT Cougar Red is suitable for interior and exterior coatings and for creative combination with other color and effect pigments