• Login
    • Join
  • FOLLOW:
  • Subscribe Free
    • Magazine
    • eNewsletter
    Checkout
    • Magazine
    • News
    • Research
    • Markets & Technologies
    • Raw Materials
    • Top Companies
    • Directories
    • Jobs
    • Events
    • Microsites
    • More
  • Magazine
  • News
  • Research
  • Markets & Technologies
  • Raw Materials
  • Top Companies
  • Directories
  • Jobs
  • Events
  • Microsites
  • Current / Back Issues
    Features
    Business Corner
    Editorial
    Digital Edition
    eNewsletter Archive
    Our Team
    Editorial Guidelines
    Subscribe Now
    Advertise Now
    World Reports
    eBook
    Top Features
    Powder Coatings Market

    Performance Enhancing Additives

    The Role Of Kilowatt Hours In Measuring Mill Performance

    The 2023 Marine Coatings Market

    PPG: Treated Silicas Enable Tire Manufacturing Energy Savings and Reduced Complexity
    Breaking News
    Online Exclusives
    Distributor News
    Financial News
    Paint & Coatings Manufacturer News
    People In the News
    Price Increases
    Product News
    Raw Materials & Equipment
    Video Bites
    Suppliers News
    Live From Shows
    Top News
    Becker’s Global Mental Health Program Shows Positive Impact

    Pacific Coatings Show Invites Industry to Top-Class Programs

    PPG Introduces PPG SUSTAINABILITY CO₂NCEPT System

    Gulf and Pacific Coatings Show Invite Professionals to Top-Class Programs

    Sherwin-Williams Reveals 2024 Color of the Year, Upward SW 6239
    Top Companies report
    Market Research
    White Papers / Tech Papers
    Technical Papers
    Product Spec Sheets
    World Reports
    Adhesives and Sealants
    Aerospace Coatings
    Architectural Coatings
    Automotive Coatings
    Automotive Refinish
    Business Operation
    Color Trends & Forecast
    Construction Chemicals
    Corrosion Control
    Industrial Coatings
    Laboratory Equipment
    Marine Coatings
    Market Trends & Forecast
    Powder Coatings
    Production Equipment
    Radcure Coatings
    Special Purpose Coatings
    Wood Coatings
    "Green" Coatings

    PPG Introduces PPG SUSTAINABILITY CO₂NCEPT System

    Sherwin-Williams Reveals 2024 Color of the Year, Upward SW 6239

    PPG Completes $2.7 Million Expansion of Powder Coatings Factory in Sumaré, Brazil

    U.S. Green Building Council Announces 2023 Leadership Award Recipients

    PPG Revitalizes Nursery School in Brazil as Part of New Paint for a New Start Initiative
    Additives
    Binders
    Pigments
    Solvents

    Birla Carbon Releases its 11th Sustainability Report

    Microban Launches Ascera Antimicrobial Technology

    Orion S.A. Invests €12.8 Million in Circular Carbon Black Project

    Univar Solutions Expands Distribution Relationship with Dow in Germany for Silicone Additives

    Safic-Alcan to Distribute Union Colours’ Organic Pigments in France & Benelux Region
    Company Capabilities
    Buyers Guide
    Distributor Guide
    Add New Company
    International Buyers Guide Companies
    Arkema

    Shepherd Color Company, The

    EPS

    Siltech Corporation

    W. R. Grace & Co.
    Industry Events
    Webinars
    Live From Show Event
    Top Events
    Greenbuild International Conference + Expo

    The Gulf Coatings Show

    Western Coatings Symposium 2023

    Pacific Coatings Show

    CHINACOAT 2023
    Companies
    White Papers/Tech Papers
    Product Spec Sheets
    Equipment
    Literature/Brochures
    Videos
    International Buyers Guide Companies
    Arkema

    Shepherd Color Company, The

    EPS

    Siltech Corporation

    W. R. Grace & Co.
    • Magazine
      • Current / Back Issues
      • Features
      • Editorial
      • Business Corner
      • Digital Edition
      • eNewsletter Archive
      • Editorial Guidelines
      • Subscribe Now
      • Advertise Now
    • Breaking News
    • Directories
      • Buyers Guide
      • Distributor Guide
      • Corporate Capabilities
      • Trade Associations
      • Add Your Company
    • Markets & Technologies
      • Adhesives and Sealants
      • Aerospace Coatings
      • Architectural Coatings
      • Automotive Coatings
      • Automotive Refinish
      • Business Operation
      • Color Trends & Forecast
      • Construction Chemicals
      • Corrosion Control
      • Industrial Coatings
      • Laboratory Equipment
      • Marine Coatings
      • Market Trends & Forecast
      • Powder Coatings
      • Production Equipment
      • Radcure Coatings
      • Special Purpose Coatings
      • Wood Coatings
      • "Green" Coatings
    • Raw Materials
      • Additives
      • Binders
      • Pigments
      • Solvents
    • World Reports
      • Africa Report
      • China Report
      • India/Asia Pacific Report
      • Europe Report
      • Latin America Report
      • Market Research
      • Russian Report
    • Top Companies
    • Online Exclusives
    • Glossary
    • Slideshows
    • Experts Opinions
    • Blog
    • eBook
    • Infographics
    • Videos
    • Podcasts
    • Whitepapers
    • Jobs
    • Microsites
      • Companies
      • White Papers/Tech Papers
      • Product Spec Sheets
      • Equipment
      • Literature/Brochures
      • Videos
    • Events
      • Industry Events
      • Live From Show Event
      • Webinars
    • About Us
      • About Us
      • Contact Us
      • Advertise With Us
      • Privacy Policy
      • Terms of Use
    Breaking News

    Paint Companies Settle FTC Charges That They Misled Consumers

    ...

    Paint Companies Settle FTC Charges That They Misled Consumers
    07.17.17
    Four paint companies have agreed to settle Federal Trade Commission charges that they deceptively promoted products as emission-free or containing zero volatile organic compounds (VOCs), including during and immediately after application. Some promotions also made explicit safety claims regarding babies, children, pregnant women, and other sensitive populations. However, the FTC alleged, the companies had no evidence to support these claims.

    The four companies, Benjamin Moore & Co., Inc., ICP Construction Inc., YOLO Colorhouse, LLC, and Imperial Paints, LLC, have agreed to orders that would bar them from making unqualified emission-free and VOC-free claims unless, at all times during application and after, both content in and emissions from their paints are actually zero, or emissions are at “trace levels,” as defined in the orders.

    The settlements also prohibit the companies from making other unsubstantiated health and environmental claims, and ensure that two of the companies disclose that seals appearing in their promotional materials are their own designations.

    VOCs are carbon-containing compounds that easily evaporate at room temperatures. All paints emit chemicals during the painting process and while drying. Some of these chemicals can be harmful to the environment and people, especially to sensitive groups such as babies and those suffering from asthma or allergies.

    In four separate complaints, the FTC charged each company with making unsubstantiated claims that their paints were free of emissions and/or that they contained no VOCs, without any qualification (e.g., after X number of hours). The FTC also charged the companies with facilitating deception by retailers who sold their paint. Additionally, in its complaints against Benjamin Moore and ICP Construction, the FTC alleged that the companies marketed their paint using environmental seals without disclosing to consumers that they had awarded the seal to their own products.

    Each of the proposed consent orders settling the charges against Benjamin Moore & Co., Inc., Imperial Paints, LLC, YOLO Colorhouse, LLC, and ICP Construction Inc. contains four provisions designed to ensure the companies do not engage in similar conduct in the future.

    First, they would prohibit the companies from making unqualified emission-free and VOC-free claims, unless both content and emissions are actually zero, or emissions are at trace levels, beginning at application and thereafter. The proposed orders’ definition of “trace level of emissions,” which generally tracks the Green Guides,’ “trace amount” test, requires, in part, that emission at that level does not cause material harm that consumers typically associate with emission from the covered product, including harm to the environment or human health.

    Second, they would prohibit the companies from making claims about emission, VOC levels, odor, and other environmental or health benefits, unless they are true and not misleading, and unless the companies have competent and reliable scientific evidence to back them up.

    Third, to correct existing unsubstantiated claims, the orders would require the companies to send letters to their distributors, instructing them to stop using existing marketing materials and providing stickers or placards to correct misleading claims appearing on product packaging or labeling.

    Fourth, the orders would bar the companies from providing third parties with the means of making false, unsubstantiated, or misleading representations about material facts regarding paints described above.

    The proposed orders against Benjamin Moore & Co., Inc. and ICP Construction Inc. contain two additional provisions, which would prohibit them from misrepresenting third-party certifications and failing to adequately disclose a material connection with an endorser.

    The Commission vote to accept the consent agreements was 2-0. The FTC will publish a description of the consent agreement packages in the Federal Register shortly. The agreements will be subject to public comment for 30 days, beginning today and continuing through August 10, 2017, after which the Commission will decide whether to make the proposed consent orders final.

    If the Commission finalizes the agreements’ proposed orders, it plans to propose harmonizing changes to two earlier consent orders issued in the similar PPG Architectural Finishes, Inc. (Docket No. C-4385) and The Sherwin-Williams Company (Docket No. C-4386) matters. Specifically, the Commission plans to issue orders to show cause why those matters should not be modified pursuant to Section 3.72(b) of the Commission Rules of Practice, 16 C.F.R. § 3.72(b).

    Interested parties can submit comments electronically one or more of the proposed orders, including: Benjamin Moore & Co., Inc; Imperial Paints, LLC; ICP Construction Inc.; and YOLO Colorhouse, LLC.
    Related Searches
    • green
    • paint
    • voc
    • sherwin-williams
    Suggested For You
    Axalta Coating Systems Ltd.: M&A Opportunity Set Expands Axalta Coating Systems Ltd.: M&A Opportunity Set Expands
    2017 Global Rankings of the TOP manufacturers of paints and coatings. 2017 Global Rankings of the TOP manufacturers of paints and coatings.
    18. Benjamin Moore 18. Benjamin Moore
    Strong Industry Trends in Concrete Floor Coatings Market by 2024 Strong Industry Trends in Concrete Floor Coatings Market by 2024
    Top Companies Report Top Companies Report
    Sherwin-Williams to Announce Second Quarter 2017 Financial Results on July 20, 2017 Sherwin-Williams to Announce Second Quarter 2017 Financial Results on July 20, 2017
    NARB Refers Rust-Oleum to FTC After Company Fails to Comply with Panel’s Recommendation NARB Refers Rust-Oleum to FTC After Company Fails to Comply with Panel’s Recommendation
    Axalta Completes Acquisition of Valspar’s North American Industrial Wood Coatings Business Axalta Completes Acquisition of Valspar’s North American Industrial Wood Coatings Business
    Benjamin Moore Introduces Ultra Spec SCUFF-X – Industry Benjamin Moore Introduces Ultra Spec SCUFF-X – Industry's First Scuff-Resistant Paint
    D.B. Becker Promotes Mike Maginnis to Southeast Regional Sales Manager D.B. Becker Promotes Mike Maginnis to Southeast Regional Sales Manager
    Axalta Coating Systems to Acquire Valspar Axalta Coating Systems to Acquire Valspar's North American Industrial Wood Coatings Business
    Benjamin Moore Announces Partnership with the National Trust for Historic Preservation Benjamin Moore Announces Partnership with the National Trust for Historic Preservation
    Low and Zero  VOC Coatings Low and Zero VOC Coatings
    Sherwin-Williams and Valspar Extend Term of Merger Agreement Sherwin-Williams and Valspar Extend Term of Merger Agreement
    Benjamin Moore Launches Century Paint Line Benjamin Moore Launches Century Paint Line

    Related Expert's Opinion

    • Axalta Coating Systems Ltd.: M&A Opportunity Set Expands

      Axalta Coating Systems Ltd.: M&A Opportunity Set Expands

      ...
      Kevin McCarthy, Chemicals Analyst, Vertical Research Partners 08.01.17

    • 2017 Global Rankings of the TOP manufacturers of paints and coatings.

      2017 Global Rankings of the TOP manufacturers of paints and coatings.

      The only truly global ranking of the top manufacturers of paints and coatings.
      07.07.17

    • 18. Benjamin Moore

      18. Benjamin Moore

      ...
      07.07.17


    • Breaking News

      Strong Industry Trends in Concrete Floor Coatings Market by 2024

      ...
      07.07.17

    • Top Companies Report

      Top Companies Report

      The only truly global ranking of the top manufacturers of paints and coatings.
      07.06.17

    Loading, Please Wait..
    Trending
    • PPG Completes $2.7 Million Expansion Of Powder Coatings Factory In Sumaré, Brazil
    • Sherwin-Williams Reveals 2024 Color Of The Year, Upward SW 6239
    • Diamond Vogel Opens Innovation Center
    • U.S. Green Building Council Announces 2023 Leadership Award Recipients
    • Birla Carbon Releases Its 11th Sustainability Report
    Breaking News
    • Becker’s Global Mental Health Program Shows Positive Impact
    • Pacific Coatings Show Invites Industry to Top-Class Programs
    • PPG Introduces PPG SUSTAINABILITY CO₂NCEPT System
    • Gulf and Pacific Coatings Show Invite Professionals to Top-Class Programs
    • Sherwin-Williams Reveals 2024 Color of the Year, Upward SW 6239
    View Breaking News >
    CURRENT ISSUE

    September 2023

    • Powder Coatings Market
    • Performance Enhancing Additives
    • The Role Of Kilowatt Hours In Measuring Mill Performance
    • View More >

    Cookies help us to provide you with an excellent service. By using our website, you declare yourself in agreement with our use of cookies.
    You can obtain detailed information about the use of cookies on our website by clicking on "More information”.

    • About Us
    • Privacy Policy
    • Terms And Conditions
    • Contact Us

    follow us

    Subscribe
    Nutraceuticals World

    Latest Breaking News From Nutraceuticals World

    Curcumin May Be As Effective as PPI for Indigestion
    Adding Human Milk Component to Formula Linked to Long-term Cognitive Benefits for Babies
    Women in Nutraceuticals Launches Pilot Mentorship Program
    Coatings World

    Latest Breaking News From Coatings World

    Pacific Coatings Show Invites Industry to Top-Class Programs
    PPG Introduces PPG SUSTAINABILITY CO₂NCEPT System
    Gulf and Pacific Coatings Show Invite Professionals to Top-Class Programs
    Medical Product Outsourcing

    Latest Breaking News From Medical Product Outsourcing

    FDA Awards Nearly $7.5 Million to Pediatric Device Consortium
    Elixir Medical Finishes Clinical Study Enrollment for its Coronary Implant
    Quest Diagnostics Launches Prostate Cancer Test
    Contract Pharma

    Latest Breaking News From Contract Pharma

    Nexcella Completes 2nd NXC-201 Engineering Batch
    Almirall Upgrades Werum PAS-X MES
    Rentschler Names Industry Veterans to Leadership Posts
    Beauty Packaging

    Latest Breaking News From Beauty Packaging

    GK Hair Expands Color Range to 125 Hues
    WPO and AIPIA Sign MoU to Collaborate on Smart Packaging
    SuperstarBots & Skin Match Redefine Personalized Beauty Recommendations with Social Media Chatbot
    Happi

    Latest Breaking News From Happi

    CeraVe Expands Dermatology Residency Training Program at the George Washington University School of Medicine and Health Sciences
    In Your Face Skincare Celebrates Success with Exclusive Day Spa Partnerships
    Sephora To Sell Canopy’s Filtered Showerhead
    Ink World

    Latest Breaking News From Ink World

    Pacific Coatings Show Invites Industry to Top-Class Programs
    Wikoff Color Announces Appointment of Mark C. Lewis as New CEO
    2023 CPIPC Christmas Party will be Saturday, Dec. 9
    Label & Narrow Web

    Latest Breaking News From Label & Narrow Web

    Bastille Parfums strengthens traceability with Avery Dennison RFID technology
    UPM Raflatac announces winners of RafCycle Award
    Eaglewood Technologies opens Cincinnati service center
    Nonwovens Industry

    Latest Breaking News From Nonwovens Industry

    Ahlstrom Launches Laundry Care Product
    Sandler Repositions Brands
    Soft N' Dry Seeks to Expand Private Label Roll Out
    Orthopedic Design & Technology

    Latest Breaking News From Orthopedic Design & Technology

    Lincotek Marks its 50th Anniversary
    FDA OKs Standalone Indication for ChoiceSpine's Blackhawk Ti Cervical Spacer
    Carlsmed Earns Breakthrough Status for aprevo to Treat Cervical Spine Disease
    Printed Electronics Now

    Latest Breaking News From Printed Electronics Now

    German Government, Bavaria Commit Support to ams OSRAM
    ASSA ABLOY Acquires Evolis
    Zebra Technologies Introduces Zebra Pay Mobile Payment Solution

    Copyright © 2023 Rodman Media. All rights reserved. Use of this constitutes acceptance of our privacy policy The material on this site may not be reproduced, distributed, transmitted, or otherwise used, except with the prior written permission of Rodman Media.

    AD BLOCKER DETECTED

    Our website is made possible by displaying online advertisements to our visitors.
    Please consider supporting us by disabling your ad blocker.


    FREE SUBSCRIPTION Already a subscriber? Login